CATEGORY SAN-X

News

Sumikko Gurashi × JR Tokai “Favorite Character Trip” Collaboration Starts November 2!

JR Tokai’s collaboration between “Oshi Tabi” and “Sumikko Gurashi” will run from November 2, 2026, to January 31, 2027. Passengers on the Tokaido Shinkansen can receive a total of six types of AR photo frames and original smartphone wallpapers. By participating in the onboard activities, you can exchange your participation for an acrylic mini charm at stores in Tokyo Station and Osaka Umeda, and you’ll also be entered into a drawing where 50 winners will receive a mini tote bag.

Pop-up Store

Tarepanda POP-UP SHOP at Ueno Yamashiroya Opens October 3!

The “Tarepanda POP-UP SHOP,” featuring San-X’s character “Tarepanda,” will be held for a limited time starting October 3, 2026, on the basement level of Yamashiroya in Ueno, Tokyo! At the venue, where Tarepanda plush toys will greet visitors, customers who purchase Tarepanda merchandise totaling 1,100 yen (tax included) or more will receive an “original card” on a first-come, first-served basis.

Lottery / Prizes / Gacha

Rilakkuma × Enimai Lottery: Plush Toys and More to Go on Sale Starting October 9!

The “Enimai Kuji Rilakkuma” lottery, based on the “Rilakkuma” anime, will go on sale starting October 9, 2026, at Lawson stores, bookstores, hobby shops, and other locations. The lineup features plush toys and scene-based merchandise that recreate the anime’s costumes, including Rilakkuma and Kiiroitori dressed as Momotaro!

Merchandise

Rilakkuma × Haikyu!! Card-Shaped Soft Cookies on Sale Starting in January!

“Card Soft Cookies,” a collaboration food toy featuring the anime series “Rilakkuma” and “Haikyū!!,” will go on sale at retail stores nationwide starting in January 2027. The set includes a total of 24 varieties of clear cards and metallic plastic cards featuring Rilakkuma and friends alongside characters like Shōyō Hinata and Tobio Kageyama!

Lottery / Prizes / Gacha

Ishiyowa-chan’s Fluffy Embroidered Pouch Capsule Toy Coming in October!

A capsule toy featuring San-X’s character “Ishiyowa-chan”—the “Ishiyowa-chan Fluffy Embroidered Pouch”—is scheduled to go on sale from IP4 around mid-October 2026 for 400 yen (tax included) per capsule! The lineup features five simple pouch designs, each approximately 130 mm in size, depicting Ishi-yowa-chan, Kouhen-chan, and Ishi-tsuyo-chan in fluffy sagara embroidery.

Pop-up Store

Rilakkuma × Haikyu!! Store Opens in 5 Cities Nationwide Starting November 20!

A pop-up store for the special collaboration between the anime series “Rilakkuma” and “Haikyu!!”—titled “Rilakkuma × Haikyu!!”—will tour Base Yard Tokyo locations in five cities across Japan—Tokyo, Osaka, Sapporo, Kyoto, and Hiroshima—starting November 20, 2026! The first lineup of 13 items—including acrylic stands, random-design mats, and pin badges—has been unveiled, along with a collaboration lottery set for release on January 23, 2027, and card-shaped soft cookies scheduled for release in January 2027!

Collaboration Café

Rilakkuma and Marufuku Coffee Shop: Nationwide Collaboration Event Starts October 1!

The “Marufuku Coffee Shop × Rilakkuma Collaboration Fair” will be held at 13 locations nationwide from October 1 through October 31, 2026. Collaboration sweets featuring the shop’s famous hotcakes and Korilakkuma-themed hayashi rice will be available, and starting October 16, keychain plush toys dressed in Marufuku Coffee Shop uniforms will go on sale.

Lottery / Prizes / Gacha

Korilakkuma’s “Little Devil” Mood Mascot Charm Coming in January 2027!

From Rilakkuma’s “Korilakkuma’s Little Devil Mood” theme, the capsule toy “Korilakkuma’s Little Devil Mood Mascot Charm with Carabiner” is set to go on sale in January 2027!
The lineup consists of five designs: Rilakkuma, Korilakkuma (Sitting), Korilakkuma (Strawberry), Kiiroi Tori, and Chairoi Koguma, each measuring approximately 40 mm. These are mascot charms that come with a carabiner for attaching to bags and other items.

News

Rilakkuma × Maison de FLEUR Collection Vol. 7: On Sale September 26!

The seventh collaboration between “Rilakkuma” and the lifestyle brand “Maison de FLEUR” will go on sale starting September 26, 2026, at Maison de FLEUR stores nationwide and on the official online store, among other locations. This special collaboration commemorates the 10th anniversary of Chairoiko-guma and features a lineup of 11 items—including bags, pouches, and plush toys—starring Korilakkuma and Chairoiko-guma dressed in houndstooth-patterned outfits.

Fashion

Rilakkuma × Shimamura: Merchandise Goes on Sale Nationwide Starting September 16!

Items featuring San-X’s popular character “Rilakkuma” will go on sale at Shimamura stores nationwide starting September 16, 2026. The wide range of products includes fabric items such as towels and mattress pads, as well as bags, pouches, passport holders, and car accessories. Sales will also begin at Shimamura Park (the online store) at 3:00 PM on the same day.

Pop-up Store

San-X Universe POP-UP SHOP in Shibuya Opens September 17!

The “San-X Universe POP-UP SHOP” will be held from Thursday, September 17, 2026, through Wednesday, October 7, 2026, at “Chara-Colle” on the 3rd floor of Shibuya Sakura Stage (SHIBUYA Side)!
The shop will feature San-X Universe merchandise, with a focus on the heart-themed series. Customers who spend 1,100 yen or more (tax included) on San-X products will receive one of six “Collectible Cards” as a special gift.