CATEGORY Sanrio

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Sanrio’s New Gashapon Products: 8 Series in Total, Launching Sequentially Starting in October!

Starting in October 2026, Bandai’s Gashapon lineup will begin rolling out a total of eight new series featuring Sanrio characters. A wide variety of items—including “Bonbon Drop Miniature Charms 2” and the first mascot for the new unit “Cheerlist Tales”—will be available at capsule toy vending machines nationwide!

News

Cinnamon × Farm-Fresh Milk: “We Love Milk” Campaign Starts October 5!

Glico’s “Makiba Shibori” ice cream will host the “With Cinnamoroll! I Love Milk Campaign” from October 5 to December 25, 2026. By submitting your purchase receipt via LINE, you’ll collect stickers and receive digital points of your choice—everyone who participates is guaranteed a reward. For every three stickers collected, 1,000 winners will be selected by lottery to receive a set of Cinnamoroll cup covers, coasters, and spoons. Additionally, limited-edition collaboration smartphone wallpapers and in-game items for “Sanrio Party Land” are also available.

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Cinnamoroll × Kyoto Tango Railway Branded Train Begins Service on November 1!

The Kyoto Tango Railway and “Cinnamoroll” are teaming up for the “A Gentle, Lulling Stroll Through Maritime Kyoto” event, which begins on November 1. The event will feature the operation of a specially wrapped train called the “Cinnamoroll Gentle, Lulling Stroll Train,” the sale of one-day passes with special perks, and a digital stamp rally!

Lottery / Prizes / Gacha

Sanrio “Mejiro” Accessories 3: Capsule Toy—On Sale the 5th Week of October!

The third installment of the “Gashapon: Landmark Accessories – Sanrio Characters All-Stars” series will go on sale starting in the fifth week of October 2026. The lineup features a total of 10 designs, including Gudetama, Bad Batsumaru, My Sweet Piano, Little Twin Stars, and Luro Romanic!

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Kuromi × Menba Tadokoro Shoten: Collaboration Ramen Debuts on October 5!

The first collaboration between Kuromi and the miso ramen specialty shop “Menba Tadokoro Shoten” will take place at 147 locations nationwide from October 5 to November 30, 2026. The “Kuromi Collaboration Ramen,” which comes with a limited-edition figurine charm, will be available, and during her birthday period starting October 29, you can also choose a keychain!

Lottery / Prizes / Gacha

Sanrio Fluffy Marker Accessories for Babies—On Sale the Second Week of October!

Sanrio Characters’ Gashapon series, “Fluffy Landmark Accessories ~Baby~,” will go on sale starting in the second week of October 2026. A total of five designs—including Hello Kitty and My Melody—will be available as landmark accessories featuring the characters as babies, all with a fluffy flocked finish!

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The Sanrio × Kikkoman Soy Milk “Soy Milk Festival” Campaign Is Currently Underway and a Big Hit!

The “Soy Milk Festival Campaign,” a collaboration between Kikkoman Soy Milk and Sanrio Characters, will run from October 1, 2026, through March 31, 2027. Buy eligible soy milk products and submit your receipt for a chance to win original merchandise or digital points—a total of 31,510 winners will be selected by lottery!

Lottery / Prizes / Gacha

2026 Sanrio Character Awards Prize Draw Tickets Go on Sale in Late October!

The “2026 Sanrio Character Awards” prize draw, part of the popular “Sanrio Character Awards” voting campaign, is set to go on sale. It is scheduled to be available at 7-Eleven and Ito-Yokado stores nationwide starting in late October 2026, featuring eight types of prizes—including cushions—as well as a “Last Special Prize”!

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Pom Pom Purin Sweets Buffet in Makuhari Starts November 3!

To celebrate Pom Pom Purin’s 30th anniversary, a collaborative dessert buffet with Hotel New Otani Makuhari will be held at “The Lounge” (Tea & Cocktails) from November 3 to December 7, 2026. The event will feature desserts inspired by Pompompurin and his friends, as well as savory dishes such as roast beef and limited-edition collaboration drinks. Every guest will receive one of four original Makuhari-exclusive pin badges.

Fashion

Bad Batsumaru & Hello Kitty × Avail: Merchandise Goes on Sale Starting October 3!

Merchandise featuring Sanrio’s popular characters “Bad Batsumaru” and “Hello Kitty” will go on sale at Avail starting October 3, 2026, and will also be available on the online store starting at 12:00 p.m. on the same day. The Bad Batsumaru lineup includes 18 items, such as bags, charms, and storage accessories, while the Hello Kitty lineup features three styles of women’s pullovers. Prices start at 429 yen (tax included).