CATEGORY Collaboration events

News

Live-Action “Look Back” Attendee Gift: Newly Illustrated Cards Available Starting September 11!

As the first in-theater giveaway for the live-action film *Look Back*, an A5 visual card featuring an original illustration by the original author, Tatsuki Fujimoto, will be distributed from Friday, September 11, 2026, through Thursday, September 17, 2026. This special illustration depicts Fujino and Kyomoto sitting side by side at their desks, drawing manga!

Pop-up Store

Disney THE MARKET 2026 in Kyoto Starts September 16!

“Disney” and “Pixar” “Marvel” and “Star Wars”—a major shopping event bringing these brands together, “Disney THE MARKET 2026 at JR Kyoto Isetan,” is set to take place from September 16 to October 5, 2026, at the Event Hall on the 10th floor of JR Kyoto Isetan! A wide variety of event-exclusive merchandise will be available, including a pre-release of “Mini Cosplay Charms,” and the full lineup of merchandise is being updated regularly on the official website.

Lottery / Prizes / Gacha

Pom Pom Purin Prize Draw Tickets Go on Sale September 12 at 7-Eleven and Other Locations!

The “Pom Pom Purin Prize Draw”—a guaranteed-win raffle where you can win merchandise featuring Sanrio’s popular character “Pom Pom Purin”—will go on sale nationwide at 7-Eleven and Ito-Yokado stores starting Saturday, September 12, 2026. The lineup includes a total of 13 items, such as plush toys and headbands!

News

Colorful Peach × Yomiuri Land: Amusement Park Collaboration Starts September 4!

“All Over Japan! The Karapichi Amusement Park Project,” a collaboration between Colorful Peach and amusement parks nationwide, will be held at Yomiuri Land starting Friday, September 4, 2026. The event will feature four collaborative rides, 11 types of original merchandise, 11 collaborative menu items, as well as a stamp rally and mini-games!

Original Art Exhibition / Exhibition

“Revue Starlight” Costume Exhibition Opens at Animate Ikebukuro on September 9!

A costume exhibition commemorating the 9th anniversary of “Shoujo☆Kageki Revue Starlight,” which spans both the musical and the anime, will be held at Animate Ikebukuro Main Store starting Wednesday, September 9, 2026. Nine review costumes and nine “Goddess” costumes from the 99th Class will be displayed in rotation, and a commemorative fair will be held at the same time!

Pop-up Store

Chikawa Pop-Up Store in Saitama and Tochigi Opens September 16!

A pop-up store featuring “Chiikawa”—whose endearing, clumsy yet earnest way of life is so admirable—will be held simultaneously at two venues starting Wednesday, September 16, 2026 at two locations—the 7th-floor Event Hall at Yagihashi Department Store and the 3rd-floor Grand Event Hall at FKD Utsunomiya—and will run simultaneously until Monday, September 28!
The lineup includes new products such as “layered-style socks” and the “Rhinoceros Beetle Series” mascot rice bowl and spoon set. As a special gift with purchase, customers will receive an original sticker and a POP UP STORE-exclusive shopping bag.

Pop-up Store

Inazuma Eleven Pop-Up Shop in Tokyo and Osaka Opens September 15!

The “Inazuma Eleven: Heroes’ Victory Road” POP-UP SHOP will open at MEDICOS SHOP Shinjuku on Tuesday, September 15, 2026, and at Abeno Rakubus (Abeno Hoop) on Friday, October 23! New merchandise—including mini acrylic dioramas, a collection of pin badges, and mini photo cards—featuring brand-new illustrations created exclusively for this event will be on sale. Additionally, for every 1,000 yen (tax included) spent, customers will receive a random bonus clear card (18 varieties total), and mini character panels will be on display at the venue.

Pop-up Store

Watatabe Wedding Dress Store in Akihabara Opens on September 12!

The TV anime “You Wicked Person Who Wants to Eat Me” POP-UP STORE will be held from Saturday, September 12, 2026, through Sunday, September 27, 2026, on the 7th floor of the Akihabara Gamers Main Store and at the Gamers Online Shop. New “Wedding Dress Ver.” merchandise featuring original illustrations will be on sale, and there will be a raffle for a chance to win an extra-large, approximately 30 cm acrylic figure, as well as purchase bonuses offering all 6 types of bromides.

News

Demon Slayer: Zenitsu Agatsuma Birthday Event 2026 Starts September 3!

The “Zenitsu Agatsuma Birthday Event 2026,” celebrating the birthday of Zenitsu Agatsuma from the anime “Demon Slayer: Kimetsu no Yaiba,” will be held at ufotable Cafes nationwide and other locations starting September 3, 2026. Limited-edition menu items, five types of commemorative merchandise, and a “Birthday BOX” exclusive to the online store will also be available!

Pop-up Store

“OreGairu” Pop-Up Store at Gamers Opens September 12!

A pop-up store for the TV anime “My Youth Romantic Comedy Is Wrong, As I Expected: The End” will be held from Saturday, September 12, 2026, through Sunday, September 27, 2026, at the 7th floor of the Akihabara Gamers Main Store, as well as the Namba, Nagoya, and Sendai branches, and the Gamers Online Shop. New “Elegant Ver.” merchandise featuring newly drawn illustrations will be on sale, along with a raffle to win an oversized acrylic figure, purchase bonuses offering bromides, and pre-orders for oversized tapestries and commemorative art.

Pop-up Store

Azur Lane 9th Anniversary Store at TSUTAYA in Shibuya Opens September 12!

To commemorate the 9th anniversary of the Japanese release of the smartphone app game *Azur Lane*, the “*Azur Lane* POP-UP SHOP at SHIBUYA TSUTAYA, 6th Floor, IP Bookstore” will be held from Saturday, September 12, 2026, through Wednesday, October 7, 2026!
In addition to the sale of nine new merchandise items featuring original illustrations—including acrylic stands, B2 tapestries, and large towels—the event will also feature the distribution of a plastic card for every 3,300 yen (tax included) spent, as well as an exhibition of two painted figure prototypes.

Pop-up Store

Wish Me Mel Pop-Up Store in Tokyo Opens September 11!

A pop-up store featuring Sanrio’s popular character “Wish Me Mel,” in collaboration with Munyu Gurumi Patio, will open on Friday, September 11, 2026, at Tokyo Character Street in Tokyo Station Ichiban-gai!
The store will be located at the wagon area below Staircase G on Tokyo Character Street. It will run through Thursday, September 24, with hours from 10:00 AM to 8:30 PM (until 6:00 PM on the final day). Products will also be available for purchase at the Online Plaza during this period, and details regarding the product lineup and other information will be announced in future updates.