CATEGORY Sanrio

News

Sanrio × Nitto Tea: Milk Tea and Banana Ore—Now on Sale and a Big Hit!

Nitto Tea has launched a collaboration featuring Sanrio’s popular characters “Cinnamoroll” and “Pochacco,” inspired by their unique worlds. Two types of stick drinks—each available in six different designs, right down to the individual packaging—have been on sale nationwide at mass retailers and supermarkets since August 31, 2026, and are proving very popular!

Fashion

Sanrio × Shimamura Lolita Series: New Items Go on Sale September 1!

The “Lolita Series” collaboration between Sanrio Characters—including “Hello Kitty” and “Kuromi”—and Shimamura will go on sale at select stores starting Tuesday, September 1, 2026. The lineup includes a total of 8 items, such as pillowcases and duvet covers. The items will be available in the online store starting at 3:00 PM on the same day!

News

Jewelpet Clear Pouch: On sale from Eft Toys starting August 31!

Eft Toys Confect will release the “Jewelpet Clear Pouch” starting Monday, August 31, 2026, at convenience stores and in the snack sections of supermarkets. The pouch features a clear design that lets you see its contents, and you can attach it to a bag or other item using the included carabiner to carry it with you. All 10 designs—Ruby, Labra, Safi, Garnet, and Angelra—will be available at random, and the price is 440 yen (tax included).

Fashion

Sanrio Hello Kitty Gal Series Coming to Avail Starting September 5!

New Sanrio Characters merchandise will go on sale starting Saturday, September 5, 2026, at Avail stores and the official online store, “Shimamura Park”!
The lineup includes 14 types of organizing and storage items from the “Hello Kitty Gal Series,” featuring cool animal prints, as well as two styles of women’s socks from “Luloromanic,” priced from 429 yen to 3,300 yen (including tax).

Pop-up Store

Pokkyoku-ten Pop-Up Store at Tokyo Station Opens August 28!

A pop-up store featuring Sanrio’s popular character “Pokkyokuten,” in collaboration with Munyu Gurumi Patio, will be held from Friday, August 28, 2026, through Thursday, September 10, 2026, at the wagon area beneath Staircase G on Tokyo Character Street in Tokyo Station Ichiban-gai!
A wide variety of items will be available, including “Munyu Gurumi” figures themed around public bathhouses, sauna hat mascots, glow-in-the-dark mascots, trading pin badges, and public bath-style acrylic keychain sets. For every 3,300 yen (tax included) spent, customers will receive one random visual card as a gift.

Pop-up Store

“Koi-domo” × Sanrio Store Opens in Tokyo and Osaka Starting August 28!

A collaboration event between Coco Uzuki’s *Fall in Love, Deceptive Angels* and Sanrio Characters—the “Fall in Love, Deceptive Angels × Sanrio Characters POP-UP SHOP”—is set to open on Friday, August 28, 2026, on the 8th floor of Yurakucho Marui in Tokyo!
Limited-edition merchandise, such as pin badges and acrylic stands featuring original illustrations pairing Otogi with My Melody, Toki with Cinnamoroll, Beni with Hello Kitty, and Rai with Bad Batsumaru, will be available. The event is also scheduled to tour to Abeno Hoop in Osaka, followed by an online sale.