Pop-up Store

Sana Natori × Irasutoya POP-UP STORE in Ikebukuro Opens October 2!

The “Sana Natori × Irasutoya” eeo POP-UP STORE will be held on the 3rd floor of Ikebukuro P’PARCO from October 2 to October 15, 2026, with pre-sales beginning on August 21, 2026, at the eeo Store online. New items featuring original illustrations by Takashi Mifune—including acrylic keychains, acrylic mini stands, flake stickers, character pouches, and die-cut cushions—will be available. For every 2,200 yen (tax included) spent on new merchandise, customers will receive one random illustration card (8 varieties total) as a gift.

Fashion

Chiikawa × GU Knitwear and Loungewear: On Sale Starting November 20!

Collaboration items featuring the popular character “Chiikawa” and GU are scheduled to go on sale in two separate releases: Friday, November 20, 2026, and Friday, November 27, 2026. Under the theme “Let’s have fun even on cold, snowy days!”, the first release will feature knitwear and other outfits for going out, while the second release will feature loungewear!

Pop-up Store

The “You and Me: Complete Opposites” TV Anime Animate Fair Starts October 2!

The Animate Fair for the TV anime *You and I: Complete Opposites*, titled “~Let’s All Try On Blazers~,” will be held at Animate stores nationwide and on the Animate Online Store starting October 2, 2026!
Customers who purchase or pre-order eligible items will receive a bonus “student ID-style card” (9 types in total), and new merchandise—including acrylic stands and character badge collections featuring newly drawn illustrations—will go on sale starting the same day.

Pop-up Store

“Osomatsu-san Devil Store” at Animate Ikebukuro/Umeda Opens October 2!

The “Osomatsu-san POP UP SHOP” will be held simultaneously from Friday, October 2, 2026, through Sunday, October 18, 2026, at Animate Ikebukuro Main Store (6th Floor), Animate Umeda, and the Animate Online Store.
In addition to new “Devil ver.” merchandise featuring brand-new illustrations based on the “Devil” theme, we’ve compiled a complete overview of the event and the full lineup—including L-size bromides given out at random for every 3,000 yen (tax included) spent, and an on-the-spot giveaway of a giant acrylic figure for lucky winners!

Collaboration Café

Milky Subway at Tower Records Cafe: Coming to 4 Locations Starting October 29!

A collaboration café between “Galaxy Express Milky☆Subway” and TOWER RECORDS CAFE will be held at four locations nationwide—Shibuya, Nagoya, Osaka, and Fukuoka—starting October 29, 2026. Collaboration menu items and merchandise featuring original illustrations based on a “retro dress” theme will be available, and reservations can be made through Ticket Pia.

Pop-up Store

Magical Chikawa Pop-Up Store in Tachikawa Opens September 30!

A pop-up store for “Magical Chikawa,” the magical girl series based on “Chikawa,” will be held at Event Space 2 on the 2nd floor of Granduo Tachikawa from Wednesday, September 30, 2026, through Sunday, November 8!
The lineup includes four new “Magical Chikawa Socks” designs and the “Magical Chikawa GPSBOX Statue Figure Collection” (6 varieties total). When you purchase a box of figures, you’re guaranteed to receive all six varieties.

Convenience Store

The New Prince of Tennis × Lawson: Newly Illustrated Stickers Available Starting September 29!

A collaboration campaign between “The New Prince of Tennis: U-17 WORLD CUP Final Roster Decider” and Lawson will begin on September 29, 2026. For every two eligible cup soups purchased, customers will receive one of five original, Lawson-exclusive stickers—featuring newly drawn illustrations of Ryoma Echizen, Kunimitsu Tezuka, and others—on a first-come, first-served basis while supplies last.

Pop-up Store

“Syudou Shoten” Pop-Up Shop @ NU Chayamachi in Umeda, Osaka—Opens September 26!

The syudou POP-UP STORE “syudou Shoten” Traveling Edition @ NU Chayamachi (Umeda, Osaka) will open for a limited time from September 26 to October 4, 2026, at NU BASE on the B1F of NU Chayamachi!
In addition to exhibits and costume displays themed around shopping district festivals, the POP-UP STORE will feature original merchandise such as oversized T-shirts, track jackets, acrylic stands, and music video keychains, as well as a “syudou Shop” lottery with no losers for 1,000 yen per play!

Lottery / Prizes / Gacha

Hololive Gashapon Palette: All 5 Varieties to Be Released Sequentially Starting in the Third Week of September!

Hololive’s new Gashapon series, “Hololive Gashapon Palette: Fairy Swing 2,” will go on sale sequentially starting in the third week of September 2026. The lineup features swing mascots depicting the talents as fairies, with a total of five varieties: Suisei Hoshimachi, Subaru Ozora, Marin Hozane, Towa Tokoyami, and Koyori Hakui.

Pop-up Store

Suica Penguin POP-UP SHOP in Kita-Senju Opens September 17!

The “Suica Penguin POP-UP SHOP” will open for a limited time starting September 17, 2026, at the event space on the 7th floor of Lumine Kita-Senju! The shop will feature a wide selection of Suica Penguin merchandise, ranging from small accessories like mascots and towels to bags and penguin lamps. During the event, there will also be a 10% off campaign for Lumine Card holders and sales of the “Original Happy Bag” lucky bags.

Collaboration Café

Rilakkuma and Marufuku Coffee Shop: Nationwide Collaboration Event Starts October 1!

The “Marufuku Coffee Shop × Rilakkuma Collaboration Fair” will be held at 13 locations nationwide from October 1 through October 31, 2026. Collaboration sweets featuring the shop’s famous hotcakes and Korilakkuma-themed hayashi rice will be available, and starting October 16, keychain plush toys dressed in Marufuku Coffee Shop uniforms will go on sale.

Fashion

Haikyu!! Don Quijote/Apita Exclusive Items Go on Sale September 19!

Special-edition items from the anime “Haikyu!!” will go on sale sequentially at Don Quijote and Arita stores nationwide starting at 9:00 a.m. on September 19, 2026. The lineup includes track jackets and sweatsuit sets inspired by the five schools—Karasuno, Aoba Josai, Otokomachi, Fukurodani, and Inarizaki—as well as zip-up hoodies featuring memorable quotes from the series.

 

Latest: Collabo Cafe

See more: Collabo Cafe

Latest: Art Exhibitions

See more: 原画展

Latest: Pop-up Stores

See more: Pop-up Stores