A pop-up shop for “San-X Universe”—a project where San-X characters gather from all over the world—is coming to Shibuya!

From Thursday, September 17, 2026, through Wednesday, October 7, 2026, “Chara Colle” on the 3rd floor of Shibuya Sakura Stage (SHIBUYA Side) will feature merchandise centered on a heart-themed series, along with special purchase bonuses.

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Details of the “San-X Universe POP-UP SHOP”

A limited-time “San-X Universe” shop, featuring a gathering of San-X characters, is coming to Shibuya Sakura Stage! The event runs from Thursday, September 17, 2026, to Wednesday, October 7, 2026, at the character goods shop “Chara-Colle.” Hours of operation are 10:00 a.m. to 9:00 p.m.

The store will be adorably decorated, featuring merchandise centered on a heart-themed series, along with special purchase incentives.

Merchandise lineup centered on a heart-themed series

At the event, San-X Universe merchandise will be featured, with a focus on the cute heart-themed series. New products will also be available!

All 6 types of “Collectible Cards” are now available as purchase bonuses!

Customers who purchase 1,100 yen or more (tax included) worth of San-X products at the venue will receive one “Collectible Card” featuring a campaign-exclusive design. There are 6 different designs in total, and it’s a surprise which one you’ll get. Offer ends when supplies run out; one card per person per transaction.

Admission Information

Depending on crowd levels, admission restrictions—such as the distribution of numbered tickets—may be implemented. If the waiting line becomes long, time-specific numbered tickets may be distributed.

Additionally, visitors are asked to be considerate of nearby businesses during peak times. Updates on the day’s conditions will be posted on the official X account (@marimocraft_eve), so please check for the latest information before visiting.

The “San-X Universe POP-UP SHOP” opens on September 17!

Frequently Asked Questions about the “San-X Universe POP-UP SHOP”

When is the event held, and what are the hours of operation?

The event will be held from Thursday, September 17, 2026, through Wednesday, October 7, 2026, with hours of operation from 10:00 AM to 9:00 PM.

Where is the venue?

The event will be held at “Chara-Kore,” a character goods shop located on the 3rd floor of the SHIBUYA Side of Shibuya Sakura Stage.

What are the purchase benefits?

Customers who purchase San-X products totaling 1,100 yen or more (tax included) at the venue will receive one “Collectible Card” featuring a campaign-exclusive design. There are six designs in total; the offer ends when supplies run out, and is limited to one card per person per transaction.

Do I need a numbered ticket to enter?

Depending on crowd conditions, numbered tickets may be distributed or admission restricted. If the waiting line becomes long, time-slot numbered tickets may be distributed. Updates on the day’s conditions will be posted on the official X account (@marimocraft_eve).

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Please check the official website for details.
*Please note that the information in this article may be outdated; we ask that you check the official website for the latest details.

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