Limited-edition merchandise for “Harmonyland 35th Anniversary” is now available at Sanrio Character Park Harmonyland!
Starting October 30, 2026, the Country Market inside the park will begin selling a total of 10 types of “35th Mascot” items, as well as Hello Kitty’s “35th Headband” and “35th Plush Toy.”
・Available at the Country Market inside the park
・The “35th Anniversary Mascots” include Hello Kitty, My Melody, Kuromi, and 7 others for a total of 10 varieties
・Hello Kitty’s “35th Anniversary Headband” and “35th Anniversary Plush” will also be available
・Prices: 3,630 yen per mascot, 3,080 yen for the headband, and 4,620 yen for the plush toy (tax included)
Details on “Harmonyland 35th Anniversary” Limited-Edition Merchandise
Harmonyland, the Sanrio character park in Oita Prefecture, is currently hosting a limited-time event, “Harmonyland 35th Anniversary,” to celebrate its 35th anniversary. Three limited-edition items have been released for the event: the “35th Mascot,” “35th Headband,” and “35th Plush Toy”!
© 2026 SANRIO CO., LTD. TOKYO, JAPAN Copyright Sanrio Co., Ltd.35th Anniversary Mascots (All 10 Varieties)
The “35th Anniversary Mascots” lineup consists of 10 varieties: Hello Kitty, My Melody, Kuromi, Cinnamoroll, Pompompurin, Pocchacco, Wish Me Mel, My Sweet Piano, Usahana, and Hangyodon. Each is priced at 3,630 yen (tax included).
35th Anniversary Headbands & 35th Anniversary Plush Toys
Hello Kitty’s “35th Anniversary Headbands” and “35th Anniversary Plush Toys” are also here! The headband is priced at 3,080 yen (tax included), and the plush toy is 4,620 yen (tax included).
© 2026 SANRIO CO., LTD. TOKYO, JAPAN Copyright Sanrio Co., Ltd.Product Lineup & Price List
These items will be sold at the Country Market inside Harmonyland.
| Product Name | Price (Tax Included) |
|---|---|
| 35th Anniversary Plush (Hello Kitty) | 4,620 yen |
| 35th Anniversary Headband (Hello Kitty) | 3,080 yen |
| Keychain (Hello Kitty) | 3,630 yen |
| Mascot (My Melody) | 3,630 yen |
| Mascot (Kuromi) | 3,630 yen |
| Plush (Cinnamoroll) | 3,630 yen |
| Plush (Pom Pom Purin) | 3,630 yen |
| Mascot (Pochacco) | 3,630 yen |
| Mascot (Wish Me Mel) | 3,630 yen |
| Mascot (My Sweet Piano) | 3,630 yen |
| Mascot (Usahana) | 3,630 yen |
| Mascot (Hangyodon) | 3,630 yen |
“Harmonyland 35th Anniversary” limited-edition merchandise goes on sale October 30!
© 2026 SANRIO CO., LTD. TOKYO, JAPAN Copyright Sanrio Co., Ltd.| Release Date | October 30, 2026 |
|---|---|
| Sales Locations | Sanrio Character Park Harmony Land Country Market (5933 Fujiwara, Hiji Town, Hayami District, Oita Prefecture) |
| Prices | 35th Anniversary Mascots: 3,630 yen each (tax included) 35th Anniversary Headbands: 3,080 yen (tax included) 35th Anniversary Plush Toys: 4,620 yen (tax included) |
| Official Website | Harmonyland Official Website |
Frequently Asked Questions About “Harmonyland 35th Anniversary” Limited-Edition Merchandise
When will Harmonyland’s 35th Anniversary limited-edition merchandise go on sale?
They will go on sale starting October 30, 2026.
Where can I purchase the 35th-anniversary limited-edition merchandise?
They will be sold at the Country Market inside Harmonyland.
Who are the 35th-anniversary mascot characters?
There are a total of 10 characters: Hello Kitty, My Melody, Kuromi, Cinnamoroll, Pompompurin, Pocchacco, Wish Me Mel, My Sweet Piano, Usahana, and Hangyodon.
What are the prices for the 35th Anniversary limited-edition merchandise?
The 35th-anniversary mascots are 3,630 yen each (tax included), the 35th-anniversary headbands are 3,080 yen (tax included), and the 35th-anniversary plush toys are 4,620 yen (tax included).
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Please check the official website for details.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.
© 2026 SANRIO CO., LTD. TOKYO, JAPAN Copyright Sanrio Co., Ltd.
