“With Obungu,” created by illustrator Obungu-sensei, and “Sanrio Characters × With Obungu” merchandise featuring Sanrio characters are now available at Ito-Yokado!
From November 27 to December 27, 2026, items such as pin badges, acrylic keychains, notepads, and plush toys will be on sale at 30 participating Ito-Yokado stores, and illustrated cards will be distributed as a purchase bonus.
・The pin badges come in two series, “Set 1” and “Set 2,” both of which are sold as mystery items
・The acrylic mini stands and umbrella markers are also sold as mystery items, and a complete set is available
・The lineup also includes plush toys, mini ball-chain plush toys, notepads, and flake stickers
・For every 2,200 yen (tax included) spent on eligible new products, you’ll receive one illustration card (11 varieties total)
Details on “Sanrio Characters × With Stationery”
“With Stationery” and Sanrio Characters merchandise—”Sanrio Characters × With Stationery”—will be available at participating Ito-Yokado stores from November 27 to December 27, 2026.
The lineup features a wide range of items, from accessories and decorative items—such as pin badges, acrylic stands, and umbrella markers—to stationery like notepads and sticker sheets, as well as plush toys.
© Stationery / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311Stores Carrying This Product
This product is available at 30 select Ito-Yokado stores; it is not sold at all locations. The selection focuses on stores in Tokyo, Kanagawa, Saitama, and Chiba, but also includes stores in Osaka, Shizuoka, and Yamanashi.
| Tokyo | Musashi-Sakai Store, Toyo Mart Harajuku Store, Ario Nishi-Arai Store, Akabane Store, Ario Kasai Store, Ario Kitasuna Store, Kiba Store, Kokuryo Store, Tama Center Store, Omori Store, Musashi-Koganei Store, Ario Kameari Store |
|---|---|
| Kanagawa | LaLaport Yokohama, Ario Hashimoto, Yamato-Tsuruma, Shonandai, Tachiba, GranTree Musashi-Kosugi, Tama-Plaza |
| Saitama | Omiya-Miyahara Store, Ario Kawaguchi Store, Wako Store |
| Chiba | Ario Ichihara Store, Ario Kashiwa Store, Ario Soga Store |
| Osaka | Ario Yao Store, Ario Otori Store, Abeno Store |
| Shizuoka | Mishima Store |
| Yamanashi | Kofu Showa Store |
Pin Badge Set 1, Acrylic Mini Stands, Plush Toys, and More
The 57mm “Pin Badge Set 1” features designs bearing the names “O-Bun-gu-san × Hello Kitty,” “O-Bun-gu-san × Pompompurin,” “O-Bun-gu-san × My Melody,” “O-Bun-gu-san × Kuromi,” and “O-Bun-gu-san × Pocchacco.”
Also new are the “Large Acrylic Keychain with Star-Shaped Snap Hook” shaped like a house and “Aurora Stickers” featuring the same house design! The “Acrylic Mini Stand” with a base features a blind-box design, and a complete set including the pin badges is also available for purchase.
The lineup also includes “notepads” in various designs, “mini ball-chain plush toys” with ball chains, and “plush toys.”
© Stationery / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311| Product Name | Price (Tax Included) |
|---|---|
| Pin Badge (57mm) (Blind) Set 1 | Single Item: 550 yen Complete Set: 5,500 yen |
| Acrylic Mini Stand (Random Design) | Single Item: 990 yen Complete Set: 4,950 yen |
| Large Acrylic Keychain with Star-Shaped Snap Hook | 1,320 yen each |
| Aurora Stickers | 660 yen each |
| Notepads | 880 yen each |
| Mini Ball-Chain Plush Toys | 1,650 yen each |
| Plush Toys | 2,420 yen each |
Pin Set 2, Umbrella Markers, Flake Stickers, and More
“Pin Set 2” features 57mm pins with designs different from those in Set 1. Like Set 1, these are sold as blind packs, and a complete set is also available.
The “Umbrella Marker,” which can be used to mark your umbrella, is also available as a blind-pack item! A “Mini Acrylic Stand Plate” that you can assemble and display, as well as a 12-piece set of “Flake Stickers,” will also be on sale.
© Stationery / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311| Product Name | Price (Tax Included) |
|---|---|
| Pin Badge (57mm) (Blind) Set 2 | Single Item: 550 yen Complete Set: 6,600 yen |
| Umbrella Marker (Blind) | Single Item: 770 yen Complete Set: 4,620 yen |
| Mini Acrylic Stand Plate | 1,100 yen each |
| Flake Stickers (Set of 12) | 1,100 yen |
Purchase Bonus: Illustrated Card
During the campaign period, for every 2,200 yen (tax included) spent on new “O-Bunugu to Issho × Sanrio Characters” products, you will receive one randomly selected illustrated card (11 designs total).
The bonus is distributed based on the total amount per transaction, and you cannot choose the design. Distribution will continue until December 27 and will end when supplies run out.
© Stationery / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311“Sanrio Characters × Stationery” launches on November 27!
© Stationery / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311| Event Dates | November 27–December 27, 2026 |
|---|---|
| Venues | [Tokyo/Musashisakai] Musashisakai Store [Osaka/Yao] Ario Yao Store [Tokyo/Harajuku] Toyromart Harajuku Store [Kanagawa/Kamoi] LaLaport Yokohama Store [Shizuoka/Mishima] Mishima Store [Tokyo/Nishi-Arai] Ario Nishi-Arai Store [Tokyo/Akabane] Akabane Store [Osaka/Otori] Ario Otori Store [Tokyo/Kasai] Ario Kasai Store [Tokyo/Kitasuna] Ario Kitasuna Store [Tokyo/Kiba] Kiba Store [Kanagawa/Hashimoto] Ario Hashimoto Store [Kanagawa/Tsuruma] Yamato Tsuruma Store [Osaka/Abeno] Abeno Store [Kanagawa/Shonandai] Shonandai Store [Chiba/Ichihara] Ario Ichihara Store [Kanagawa/Tachiba] Tachiba Store [Kanagawa/Musashi-Kosugi] GranTree Musashi-Kosugi Store [Saitama/Miyahara] Omiya Miyahara Store [Chiba/Kashiwa] Ario Kashiwa Store [Tokyo/Kokuryo] Kokuryo Store [Tokyo/Tama Center] Tama Center Store [Tokyo/Omori] Omori Store [Tokyo/Musashi-Koganei] Musashi-Koganei Store [Chiba/Soga] Ario Soga Store [Kanagawa/Tama-Plaza] Tama-Plaza Store [Saitama/Kawaguchi] Ario Kawaguchi Store [Saitama/Wako] Wako Store [Tokyo/Kameari] Ario Kameari Store [Yamanashi/Kofu] Kofu Showa Store |
| Official Website | A3 Co., Ltd. Announcement Board |
Frequently Asked Questions about “Sanrio Characters × Together with Stationery”
When will the merchandise be available for purchase?
It will be available at participating Ito-Yokado stores from November 27 to December 27, 2026.
Which Ito-Yokado stores will carry the merchandise?
They will be sold at 30 participating Ito-Yokado stores, including the Musashisakai, Ario Yao, Kiba, and Kokuryo locations. Since they are not available at all stores, please check the store list in this article.
What are the conditions for the purchase bonus?
For every 2,200 yen (tax included) spent on new “Stationery & More × Sanrio Characters” products, you’ll receive one random illustrated card (11 designs total). The bonus is distributed based on the total amount per transaction, and you cannot choose the design.
How long will the purchase bonus be available?
The bonus will be available until December 27. The promotion ends when supplies run out.
Please check the official website for details.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.
© Obungu / Kodansha © 2026 SANRIO CO., LTD. APPROVAL NO. L671311
