NCT 127 BLINGY POP-UP at Tokyu Plaza Harajuku Starts October 16!

NCT 127 BLINGY POP-UP at Tokyu Plaza Harajuku Starts October 16!

A pop-up event celebrating the release of NCT 127’s 7th album, *BLINGY*—“NCT 127 The 7th Album [BLINGY] POP-UP [NEO LOST&FOUND CENTER] @TOKYO”—is coming soon!

The event will be held from October 16 to November 1, 2026, at “D’PARTMENT” on the 4th floor of “Harakado” in Tokyu Plaza Harajuku, featuring exhibits that capture the world of *BLINGY*, pop-up-exclusive merchandise, and venue-exclusive random toys.

Key Points of This Article

・The NCT 127 “BLINGY” pop-up will be held from October 16 to November 1, 2026, at “D’PARTMENT” on the 4th floor of “Harakado” in Harajuku
・Admission is free, but you must either sign up for “In-Store Pickup” via the “NCT STORE” app or obtain an “Admission Ticket”
・In addition to pop-up exclusive merchandise such as windbreakers and passport cases, the mascot keychain featuring the members wearing helmets will be available only via pre-order
・Plans also include the sale of venue-exclusive “Random Toys” (20 varieties total), available for purchase via the app, as well as merchandise from the October 24 and 25 Saitama concerts
・For every 6,000 yen (tax included) or more spent on merchandise or CDs in a single transaction, receive one random photo card (5 varieties total)
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Details on “NCT 127 BLINGY POP-UP @TOKYO”

The pop-up event “NCT 127 The 7th Album [BLINGY] POP-UP [NEO LOST&FOUND CENTER] @TOKYO,” will be held from October 16 to November 1, 2026, at “D’PARTMENT” on the 4th floor of “Harakado” in Tokyu Plaza Harajuku.

In addition to exhibits that capture the world of *BLINGY*, the venue will feature a wide selection of merchandise sold at the pop-up in South Korea, as well as numerous items exclusive to this pop-up. The pop-up-exclusive merchandise will also be available for pre-order via the SMTOWN OFFICIAL ONLINE STORE.

NCT 127 The 7th Album BLINGY POP-UP NEO LOST&FOUND CENTER TOKYO Key Visual © 2026 SM ENTERTAINMENT JAPAN © SM Ent.

Reservations via the “NCT STORE” app are required for admission

Admission is free, but you must either sign up for “On-Site Pickup” via the “NCT STORE” app or obtain an “Admission Ticket.”

“On-site Pickup” allows you to pick up items purchased in advance via the app at the pop-up venue; you’ll enter by presenting the QR code for your designated pickup time slot. Those planning to make purchases at the pop-up venue on the day of the event or who wish to enter without making a purchase must obtain an “Admission Ticket.”

Both options are available on a first-come, first-served basis, and same-day reservations may be possible depending on availability. Applications are limited to once per account per day, and only the applicant themselves may enter (companions or proxy entry are not permitted). Please note that admission tickets are intended to alleviate crowding and do not guarantee the purchase of merchandise or product availability.

Schedule for “Venue Pickup” and Admission Ticket Registration

Reception begins at 8:00 PM for both options. “On-Site Pickup” will be available from October 16 through October 25; starting October 26, admission will be granted only with an “Admission Ticket.”

Registration Opens Eligibility
October 6, 8:00 PM– Pick up at the venue (for October 16–18)
October 7, 8:00 PM– Pick up at the venue (for October 19–22)
October 8, 8:00 PM– Pickup at the venue (for October 23–25)
October 9, 8:00 PM– Admission Tickets (All Dates)
October 13, 8:00 PM– Pick up at the venue (Saitama Performance Day 1, October 24)
October 14, 8:00 PM– Pick up at the venue (Saitama performance, Day 2 – October 25)
NCT 127 BLINGY POP-UP On-Site Pickup & Admission Ticket Reception Schedule
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Limited-edition merchandise from “NCT 127 BLINGY POP-UP @TOKYO”

POP-UP exclusive merchandise includes a “windbreaker” featuring the “BLINGY” logo, as well as “acrylic keychains” and “utility bags” featuring photos of the members, and “acrylic charms” and “pin badge holders” featuring character designs!

The bandanas come with holders, and the lineup also includes “photo card holders” and “passport cases” featuring character designs. Purchase limits are generally set at a maximum of three items per type per transaction (up to three windbreakers per size, and up to three bandanas).

NCT 127 BLINGY POP-UP Limited-Edition Merchandise Lineup
Product Name Type Price (Tax Included)
Windbreaker M/L 7,500 yen each
Acrylic Keychain 5 designs total 1,000 yen each
Utility Bag 5 designs total 3,800 yen each
Bandana (with holder) – 2,100 yen
Acrylic charm 5 varieties total 1,000 yen each
Photo Card Holder 5 designs total 1,800 yen each
Pin Badge Holder 5 designs total 1,500 yen each
Passport Case 5 designs total 3,900 yen each
Mascot Keychain (Online Store Exclusive) 5 varieties total 3,800 yen each

Mascot Keychains Available Exclusively via Pre-Order

Introducing the “Mascot Keychains” (5 varieties total) featuring characters wearing helmets—a signature BLINGY design! These items are available exclusively via pre-order through the online store and will not be sold at the pop-up venue. Purchase is limited to 50 of each variety per transaction.

 NCT 127 BLINGY Mascot Keychain (Online Exclusive)

All 20 varieties of venue-exclusive “Random Toys”

“Random Toys” (20 varieties total, 600 yen) are now available as venue-exclusive items that can be purchased after checking in at the venue via the “NCT STORE” app!

The lineup consists of four items—“pin badges,” “bookmark charms,” “dog tag keychains,” and “Sticker Sets (3-pack),” with 5 varieties available for each item. There are two purchase options: “Pick Up at the Venue” and “Ship Later.” “Pick Up at the Venue” is limited to 20 purchases per day, while “Ship Later” has no purchase limit. Please note that Random Toys are not eligible for purchase bonuses.

NCT 127 BLINGY POP-UP Random Toys (20 Varieties Total)
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Tour merchandise for the Saitama shows will also be available for purchase

Merchandise for the “NCT 127 5TH TOUR ‘NEO CITY: SAITAMA – THE REDLINE’” concert, scheduled for October 24 and 25, will also be available for purchase at the venue (excluding select items). Details will be announced at a later date.

Purchase bonuses include random photo cards (5 types total)

For every single transaction totaling 6,000 yen (tax included) or more spent on merchandise or CDs at the POP-UP venue or the SMTOWN OFFICIAL ONLINE STORE, you will receive one “Random Photo Card” (5 types total) as a bonus.

A purchase of 12,000 yen (tax included) will earn you two cards; however, the total amount from multiple purchases cannot be combined. This offer is available on a first-come, first-served basis and will end when supplies run out. You cannot choose the design, and random toys (20 varieties total) are not eligible for this promotion.

NCT 127 BLINGY POP-UP Purchase Bonus: Random Photo Card

Collaborative Campaign with Tokyu Plaza Locations

As part of the POP-UP collaborative campaign, customers will receive one “Original Postcard” (1 design available) per transaction at participating stores within Tokyu Plaza locations. Supplies are limited and the offer ends when stocks run out. Details, including participating stores, will be announced at a later date on the special website.

Pre-order Sales at the SMTOWN OFFICIAL ONLINE STORE

POP-UP exclusive merchandise will be available for pre-order at the SMTOWN OFFICIAL ONLINE STORE from 11:00 AM on October 16, 2026, through 11:59 PM on November 1, 2026. A free membership registration with the store is required to make a purchase.

Items are scheduled to ship sequentially from late December 2026 through early January 2027; specific delivery dates cannot be specified. If purchased alongside other items, the shipment will be scheduled based on the item with the latest estimated shipping date.

“NCT 127 BLINGY POP-UP @TOKYO” opens on October 16!

NCT 127 The 7th Album BLINGY POP-UP NEO LOST&FOUND CENTER TOKYO Key Visual © 2026 SM ENTERTAINMENT JAPAN © SM Ent.
“NCT 127 The 7th Album [BLINGY] POP-UP [NEO LOST&FOUND CENTER] @TOKYO” Event Overview
Event Dates October 16–November 1, 2026
Venue D’PARTMENT 4th Floor
(6-31-21 Jingumae, Shibuya-ku, Tokyo, Tokyu Plaza Harajuku “Harakado”)
Official Website POP-UP Special Site
NCT 127 Japan Official Website

Frequently Asked Questions about “NCT 127 BLINGY POP-UP @TOKYO”

When and where will the NCT 127 BLINGY POP-UP be held?

It will be held from October 16 to November 1, 2026, at “D’PARTMENT” on the 4th floor of “Harakado” in Tokyu Plaza Harajuku. Hours of operation are 11:00 a.m. to 8:00 p.m.

Is a reservation required for admission?

Admission is free, but you must either sign up for “In-Store Pickup” via the “NCT STORE” app or obtain an “Admission Ticket.” Both options are available on a first-come, first-served basis, limited to once per account per day. Only the person who made the reservation may enter; guests are not permitted.

Can I buy merchandise even if I can’t go to the venue?

POP-UP exclusive merchandise will be available for pre-order on the SMTOWN OFFICIAL ONLINE STORE from 11:00 AM on October 16, 2026, through 11:59 PM on November 1. The mascot keychain is available exclusively through pre-order.

Are there any purchase bonuses?

For every 6,000 yen (tax included) or more spent on merchandise or CDs in a single transaction at the POP-UP venue or the SMTOWN OFFICIAL ONLINE STORE, you will receive one random photo card (5 types total). This offer is available on a first-come, first-served basis; random toys are excluded from this promotion.

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Please check the official website for details.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.

© 2026 SM ENTERTAINMENT JAPAN © SM Ent.

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