A pop-up store for “Chiikawa (that little, cute thing)”—whose endearing spirit of giving it their all despite being a bit clumsy and living strongly alongside their friends—is coming to Mito!
From Friday, October 9, 2026, to Monday, October 26, 2026, the “Chiikawa POP UP STORE” will be held on the 2nd floor of Aeon Mall Mito Uchihara, in front of Ajede Accessories, featuring a wide selection of new products perfect for winter.
・The event runs from October 9, 2026 (Fri) through October 26 (Mon); hours are 10:00 a.m. to 7:00 p.m. (closes at 6:00 p.m. on the final day)
・New “I’m Going to Eat a Meat Bun” mascot and “Sweatshirt-Wearing Sea Otter” mascot are now available
・A wide selection of winter goods, including cozy, fluffy blankets and slippers
・A desk calendar starting in January 2027 (with mini stickers) is also available
Details of the Chikawa Pop-Up Store at AEON Mall Mito Uchihara
Starting Friday, October 9, 2026, the “Chiikawa POP UP STORE” will be held on the 2nd floor of Aeon Mall Mito Uchihara, in front of Ajedé Accessories!
Chiikawa・ Hachiware, Rabbit, Flying Squirrel, Kurimanju, Sea Otter, Shisa, and the Used Bookstore Crew. Hours are from 10:00 a.m. to 7:00 p.m., with the store closing at 6:00 p.m. on the final day, Monday, October 26.
Please note that depending on crowd levels, admission may be restricted. On the first day, Friday, October 9, numbered tickets may be distributed on-site depending on the line before opening; the latest information will be posted periodically on the official X (formerly Twitter) account.
©naganoChikawa Pop-Up Store at AEON Mall Mito Uchihara: Free Gifts
At the “Chiikawa POP UP STORE,” customers who purchase “Chiikawa” merchandise will receive one “original sticker” per transaction. Additionally, customers who spend 2,200 yen (tax included) or more will receive a “shopping bag” as a bonus!
Purchase Bonus – Original Sticker
For every purchase, you’ll receive one 55mm square “original sticker.” This “Chikawa POP UP STORE” and are not available with purchases made from capsule toy machines.
©naganoPurchase Bonus – Shopping Bag
With a purchase of 2,200 yen (tax included) or more, you’ll receive one “POP UP STORE Exclusive Shopping Bag” as a gift. One bag is given per customer per transaction; the size is determined based on the items purchased, so you cannot choose the size.
©naganoChikawa Pop-Up Store Merchandise at Aeon Mall Mito Uchihara
New merchandise includes the “I’m Going to Eat a Meat Bun Mascot” holding a steamed bun and the “Sweatshirt-Wearing Sea Otter Mascot” in loungewear. Additionally, the lineup features items perfect for winter, such as the “Cozy and Fluffy Blanket,” “Warm Oversized Slippers,” and “Warm Oversized Throw Blanket.”
There’s also a wide selection of Kurimanju-themed items, including the “Glowing! Lantern Keychain,” “Mini Banners,” “Sake Cup and Decanter Set for Hearty Drinkers,” and “Oden Plate for Hearty Eaters.” A “2027 January-Start Desk Calendar (with Mini Stickers)” is also available for purchase.
| Product Name | Price (tax included)/Purchase Limit |
|---|---|
| “I’m Eating a Meat Bun” Mascot (Chiikawa/Hachiware/Rabbit/Flying Squirrel) | 1,870 yen each / Limit of 1 per transaction |
| Sweatshirt-Wearing Sea Otter Mascot | 1,980 yen / 1 per transaction, limit of 1 per item |
| Cozy, Fluffy Blanket (Chiikawa/Hachiware/Rabbit/Flying Squirrel) | 3,850 yen each / 1 per transaction, limit 1 per design |
| Cozy Oversized Slippers (Dance) | 1,540 yen per transaction; limit one per customer |
| Cozy 3-Way Blanket with Storage Pocket (Dance) | 2,640 yen per transaction; limit of 1 per transaction |
| Warm Oversized Blanket (Dance) | 6,380 yen per transaction; limit one per transaction |
| January 2027 Desk Calendar (with mini stickers) | 1,430 yen per transaction; limit of 1 item per transaction |
| Kuri Manju Placemat (Haa!!) | 1,320 yen per transaction; limit 1 per customer |
| Kuri Manju Glowing! Lantern Keychain | 1,320 yen per transaction; limit 1 per customer |
| Kuri Manju “Eat and Drink” Sticker Set | 990 yen/per transaction; limit of 1 per transaction |
| Kuri Manju Mini Banner | 1,650 yen/ per transaction; limit 1 per transaction |
| Kuri Manju’s “Great Drinker” Sake Cup | 1,100 yen per transaction; limit 1 per transaction |
| Kuri Manju “Great Drinker” Tokkuri | 1,870 yen/per transaction, limit 1 per transaction |
| Kurimanju’s “Great Eater” Oden Plate | 1,980 yen/1 transaction, limit 1 item per transaction |
| Product Name | Price (tax included) |
|---|---|
| Sweatshirt: “No Alcohol Kurimanju” (Black) – Sizes M and L | 7,150 yen each |
| Sweatpants: “No Alcohol Kurimanju” (Black) – Sizes M and L | 6,820 yen each |
| Long-Sleeve T-Shirt: “No Alcohol Kurimanju” (Black) – Sizes M, L, XL | 4,950 yen each |
| Cap: “No Alcohol Kurimanju” (Black) | 4,180 yen |
| Socks: “No Alcohol Kurimanju” (Black) 23–26 cm | 1,760 yen |
| T-shirt: MUSICIAN (Kurimanju) (White) Sizes M, L, XL | 3,850 yen each |
| Polo Shirt Kurimanju (Olive) Sizes M, L | 6,380 yen each |
| Knit Cardigan: Eat and Drink (Brown) | 7,150 yen |
| Product Name | Price (Tax Included) |
|---|---|
| Loungewear Set SLEEPY (Gray) Sizes M & L | 8,470 yen each |
| Loungewear Set “Let’s Rest” (Off-White) Sizes M & L | 8,470 yen each |
| Waffle Long-Sleeve T-Shirt “Pukaa” (Gray) Sizes M and L | 6,050 yen each |
| Waffle Long-Sleeve T-Shirt “Small One” (White) Sizes M and L | 6,050 yen each |
| Product Name | Price (Tax Included)/Purchase Limit |
|---|---|
| Chiikawa Sushi Bonbon Drop Stickers | 550 yen / Limit of 2 per transaction |
| Chiikawa Baby Bonbon Drop Stickers | 550 yen / Limit of 2 per transaction |
Please note that purchase limits may change depending on store conditions.
Merchandise Lineup
The Chikawa Pop-Up Store opens on October 9 at Aeon Mall Mito Uchihara!
©nagano| Event Dates | October 9 (Fri) – October 26 (Mon), 2026 |
|---|---|
| Hours | 10:00 a.m. – 7:00 p.m. *Closes at 6:00 p.m. on the final day |
| Venue | 2nd Floor, Aeon Mall Mito Nakahara, in front of Ajedé Accessories (535-1 Yanaginaga, Nakahara-cho, Mito City, Ibaraki Prefecture 319-0317) |
| Admission | Admission may be restricted depending on crowd levels On Friday, October 9, numbered tickets may be distributed on the day of the event |
| Official Website | Special Page |
| Official X (formerly Twitter) | Chiikawa POP UP STORE Official |
| Online Store | Chiikawa Market |
| Directions & Map | View on Google Maps |
Frequently Asked Questions about the Chikawa Pop-Up Store at Aeon Mall Mito Uchihara
How long will the event run?
From Friday, October 9, 2026, to Monday, October 26, 2026. Hours are 10:00 AM to 7:00 PM; the event closes at 6:00 PM on the final day.
Where is the venue?
“In front of Ajedé Accessories on the 2nd floor of Aeon Mall Mito Uchihara” (535-1 Yanaginaga, Nakahara-cho, Mito City, Ibaraki Prefecture).
Do I need a numbered ticket to enter?
Admission may be restricted depending on crowd levels. Additionally, on the first day, Friday, October 9, numbered tickets may be distributed on-site before opening depending on the line situation, and during peak times, entry may be closed earlier than the scheduled opening hours.
Will there be free giveaways?
For every purchase of “Chiikawa”-related merchandise, you’ll receive one original sticker. For purchases of 2,200 yen (tax included) or more, you’ll receive one POP-UP STORE exclusive shopping bag. Both offers are available while supplies last and do not apply to purchases made from capsule toy machines.
What new products are available?
The lineup includes the “I’m Going to Eat a Meat Bun” mascot and the “Sweatshirt-Wearing Sea Otter” mascot, both released on October 9, 2026, as well as winter items like cozy, fluffy blankets and slippers; the “Kuri Manju” snack series; and a desk calendar starting in January 2027.
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Please check the official website for details.
*Please note that the information in this article may be outdated; we kindly ask that you verify the details on the official website.
©nagano
