A pop-up shop commemorating the 20th anniversary of the serialization of the popular manga “To LOVE-ru” by Kentaro Yabuki and Saki Hasemi will be held at the IP Bookstore on the 6th floor of SHIBUYA TSUTAYA starting Thursday, October 8, 2026!
Merchandise featuring 14 brand-new illustrations of the seven heroines, drawn exclusively for this event by Kentaro Yabuki, will be available.
・The event will be held from Thursday, October 8, 2026, to Monday, November 2, 2026, at SHIBUYA TSUTAYA 6F IP Bookstore
・A total of 14 pieces of newly drawn illustrations by Kentaro Yabuki, featuring 7 characters in 2 designs each
・For every 3,300 yen (tax included); for each purchase, you’ll receive one random limited-edition bromide from a set of 14
・Merchandise will be released in two batches: October 8 and October 24
To LOVEru 20th Anniversary Pop-Up Store Opens in Shibuya on October 8!
A pop-up shop commemorating the 20th anniversary of the “To LOVE-ru” serialization will be held from Thursday, October 8, 2026, through Monday, November 2, at the IP Bookstore on the 6th floor of SHIBUYA TSUTAYA.
© Kentaro Yabuki, Saki Hasemi / ShueishaA total of 14 newly drawn illustrations
The new illustrations drawn by Kentaro Yabuki specifically for this event consist of two variations for each of the seven heroines—the “Idol Costume (Uniform) Ver.” and the “Change of Clothes Ver.”—for a total of 14 pieces.
The characters featured are Lara Satarin Deviluke, Nana Asta Deviluke, Momo Beria Deviluke, Haruna Nishirenji, Yui Furukawa, Mikan Yuki, and Golden Darkness.
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / ShueishaTo LOVE-Ru 20th Anniversary Pop-Up Merchandise: Items Available October 8
Nine items will go on sale starting on the first day, Thursday, October 8.
| Product Name | Type | Price (Tax Included) |
|---|---|---|
| 20th Anniversary B2 Tapestry | 7 varieties total | 3,850 yen each |
| 20th Anniversary Acrylic Stand: School Uniform Ver. | 7 varieties total | 2,200 yen each |
| 20th Anniversary Acrylic Stand: Different Outfit Ver. | 7 varieties total | 2,200 yen each |
| 20th Anniversary Canvas Board | 2 designs total | 5,500 yen |
| 20th Anniversary Clear File | 7 varieties total | 550 yen each |
| 20th Anniversary Pin Badge A | Random selection of 7 varieties | 660 yen |
| 20th Anniversary Pin Badge B | Random selection of 7 types | 660 yen |
| 20th Anniversary Shikishi | 14 designs total | 660 yen each |
| 20th Anniversary Double-Sided Acrylic Keychain | 7 Random Varieties | 880 yen each |
B2 Tapestry / Acrylic Stand
There are 7 types of B2 tapestries, each priced at 3,850 yen (tax included). The acrylic stands come in 7 types each for the “Uniform” and “Outfit Change” versions, with both priced at 2,200 yen (tax included) each.
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / ShueishaCanvas Boards / Clear Files
There are 2 types of canvas boards featuring a group illustration of the 7 characters. There are 7 types of clear files, each priced at 550 yen (tax included).
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / ShueishaPin Badge A / Pin Badge B / Autograph Card / Double-Sided Acrylic Keychain
Pin Badge A features the school uniform version, while Pin Badge B features the casual outfit version; both are sold as a random selection of 7 designs for 660 yen (tax included). There are 14 types of autograph cards, each priced at 660 yen (tax included), and the double-sided acrylic keychains come in a random selection of 7 designs, each priced at 880 yen (tax included).
Since the pin badges and double-sided acrylic keychains are sold at random, you cannot choose the design.
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / ShueishaTo LOVE-Ru 20th Anniversary Pop-Up Merchandise: Items Scheduled for Release on October 24
Four new items will be added starting Saturday, October 24.
| Product Name | Varieties | Price (tax included) |
|---|---|---|
| Logo Stickers | 3 varieties total | 880 yen |
| 20th Anniversary Acrylic Board | 5 designs total | 3,300 yen each |
| 20th Anniversary B2 Tapestry | 2 designs total | 3,850 yen |
| 20th Anniversary T-Shirt (L / XXL) | 2 designs total | 5,500 yen each |
© Kentaro Yabuki, Saki Hasemi/Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / Shueisha
© Kentaro Yabuki, Saki Hasemi / ShueishaThe items released on Saturday, October 24, will be available for 10 days until the event ends on Monday, November 2. If you’re hoping to get your hands on the acrylic boards or T-shirts, you’ll need to visit the store during this period. More merchandise is scheduled to be added gradually.
To LOVEru 20th Anniversary Pop-Up Shop Purchase Bonus
For every 3,300 yen (tax included) spent on eligible merchandise, you’ll receive one random bromide from a set of 14 POP UP SHOP-exclusive designs.
© Kentaro Yabuki, Saki Hasemi / ShueishaThere are 14 different types of bromides, each featuring one of 14 newly drawn illustrations. You cannot choose the design, and distribution is on a first-come, first-served basis until supplies run out. Exchanges are not permitted.
Since you receive one card for every 3,300 yen spent, a simple calculation shows that collecting all 14 varieties would require a purchase totaling 46,200 yen. Distribution is limited to one set per person per transaction; details will be provided on the official website and in-store.
To LOVE-Ru 20th Anniversary Pop-Up: Signing Event and Figures
Autograph Session with Kentaro Yabuki and Saki Hasemi
An autograph session will be held on Sunday, October 25, 2026. Advance registration via a lottery is required to participate.
| Lottery Application Period | October 8, 2026 (Thu) 9:00 a.m. – October 18 (Sun) 11:59 p.m. |
|---|---|
| Winner Announcement | Starting at 6:00 p.m. on October 22, 2026 (Thu), in sequence |
| Event Date | Sunday, October 25, 2026, starting at 1:00 PM *Meeting time will be provided via email and on the ticket |
| Event Location | SHIBUYA TSUTAYA, 6th Floor, IP Bookstore, Special Event Area |
| Eligibility Requirements | You must have the entry code from a raffle ticket—one ticket is given per person who purchases an eligible item at the IP Bookstore on the 6th floor of SHIBUYA TSUTAYA during the campaign period. |
| Eligible Products | POP UP SHOP merchandise and related books |
Eligible related books include “To LOVEru—Trouble—,” “To LOVEru—Trouble— Darkness,” “To LOVEru—Trouble— Short Story Collection: Parade,” and “To LOVEru—Trouble— Darkness Art Book: Harem Gold.”
Entry codes are only available with in-store purchases. Since the entry deadline is October 18 (Sun) at 11:59 PM, you must visit the store by this date if you wish to attend the signing event. If you wait until the merchandise goes on sale on October 24 (Sat), it will be too late to enter the giveaway.
Momo Beria Deviluke 20th Anniversary 1/7 Scale Figure
Based on an illustration commemorating the 20th anniversary by Kentaro Yabuki, Design Coco Co., Ltd. is bringing Momo Beria Deviluke to life in 1/7 scale. This figure captures the moment she is in the process of changing into her idol outfit.
© Kentaro Yabuki, Saki Hasemi / ShueishaA painted prototype will be on display at the venue. Pre-orders are scheduled to begin at 10:00 a.m. on Thursday, October 8, 2026, the first day of the pop-up shop. Details such as pricing will be announced at a later date.
To LOVEru -Trouble- 20th ANNIVERSARY POP-UP SHOP to be held in Shibuya from October 8 to November 2
© Kentaro Yabuki, Saki Hasemi / Shueisha| Event Name | To LOVEru -Toraburu- 20th ANNIVERSARY POP-UP SHOP |
|---|---|
| Event Dates | October 8, 2026 (Thu) – November 2 (Mon) |
| Venue | SHIBUYA TSUTAYA 6F IP Bookstore |
| Exclusive Artwork | Kentaro Yabuki: 7 Heroines × 2 Designs (14 Pieces Total) |
| Merchandise Release Dates | First Release: Thursday, October 8, 2026 / Second Release: Saturday, October 24, 2026 (scheduled) *Additional releases planned sequentially |
| Purchase Bonus | For every 3,300 yen (tax included) spent on eligible merchandise, receive one random limited-edition bromide from a total of 14 varieties. *While supplies last. |
| Signing Event | October 25, 2026 (Sun ) Starting at 1:00 PM *Lottery registration: Thursday, October 8, 9:00 AM – Sunday, October 18, 11:59 PM |
| Figure | Momo・ Beria Deviluke 1/7 Scale (Design Coco Co., Ltd.) *Pre-orders scheduled to begin on Thursday, October 8 at 10:00 AM |
| Official Website | SHIBUYA TSUTAYA Event Page |
| Official X | SHIBUYA TSUTAYA IP Bookstore (@shibuya_t_comic) |
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To LOVEru 20th Anniversary Pop-Up FAQ
When is the event taking place?
From October 8, 2026 (Thu) through November 2 (Mon).
Where is the event being held?
At the SHIBUYA TSUTAYA 6F IP Bookstore.
When will merchandise go on sale?
Nine items, including B2 tapestries and acrylic stands, are scheduled to go on sale starting Thursday, October 8, while four items—logo stickers, acrylic boards, both types of B2 tapestries, and T-shirts—are scheduled to go on sale starting Saturday, October 24. Additional merchandise will be added sequentially.
How do I receive the purchase bonus?
For every 3,300 yen (tax included) spent on eligible merchandise, you will receive one random bromide from the set of 14 POP UP SHOP-exclusive designs. Designs cannot be selected, and this offer is available on a first-come, first-served basis until supplies run out.
How can I participate in the autograph session?
You must apply in advance via a lottery. To apply, you’ll need the entry code found on the lottery ticket given to customers who purchase eligible merchandise at the IP Bookstore on the 6th floor of SHIBUYA TSUTAYA during the event period. The application period runs from 9:00 AM on Thursday, October 8, 2026 (Thu) at 9:00 a.m. through October 18 (Sun) at 11:59 p.m. Winners will be announced sequentially starting at 6:00 p.m. on October 22 (Thu).
What products qualify for the autograph session?
POP UP SHOP merchandise and related books. Eligible related books include “To LOVE-ru—Toraburu—,” “To LOVE-ru—Toraburu— Darkness,” “To LOVE-ru—Toraburu— Short Story Collection Parade,” and “To LOVE-ru—Toraburu— Darkness Art Book: Harem Gold.”
When can I pre-order the figures?
Pre-orders for the 1/7 scale Momo Beria Deviluke figure are scheduled to begin on Thursday, October 8, 2026, at 10:00 AM. Painted prototypes will be on display at the venue. Details such as pricing will be announced at a later date.
Is there a limit on the number of merchandise items I can purchase?
Sales limits may be set for individual items. These limits will be indicated via in-store signage and staff announcements on the day of the event; therefore, we cannot answer inquiries regarding these limits prior to the sale.
Please check the official website for details.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.
© Kentaro Yabuki, Saki Hasemi / Shueisha
