The “EXPO 2025 Official Pop-Up Store at Ecute Akihabara,” featuring “Myaku Myaku”—the official mascot of the Osaka-Kansai Expo—is now open!

From September 18 to September 27, 2026, at “TOPPA!!! BASE AKIBA” inside the JR Akihabara Station ticket gates, the store will sell “MyakuMyaku Studio” merchandise and store-exclusive items, and will also feature a digital photo booth utilizing “WithShot®.”

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Details of the “EXPO 2025 Official Pop-Up Store at Ecute Akihabara”

A pop-up store themed around “Myaku Myaku,” the official mascot of the 2025 Osaka-Kansai World Expo, has opened at “TOPPA!!! BASE AKIBA,” a shop located inside the ticket gates at JR Akihabara Station! The event runs from September 18 to September 27, 2026.

This event is based on the pop-up store launched in Osaka in March 2026 under the “Myaku Myaku Studio” concept, combined with original planning and production by “TOPPA!!! BASE AKIBA.” In addition to “Myaku Myaku Studio” merchandise such as postcards and posters, the event will feature sales of “TOPPA! !! BASE AKIBA” original merchandise will be sold, a digital photo booth utilizing TOPPAN’s “WithShot®” service will be available, and the store will feature original decorations.

“Myaku Myaku Studio” Merchandise Lineup

At the venue, “Myaku Myaku Studio” merchandise, which is officially licensed by EXPO 2025, will be on sale at the venue. In addition to standard items such as postcards and posters, store-exclusive gachapon items will also be available.

Myakumyaku Postcards and Myakumyaku Posters

There are 20 varieties of “Myakumyaku Postcards,” each priced at 1,000 yen (tax included) . There are 5 types of “Myaku Myaku Posters,” priced at 3,000 yen each (tax included).

Trading Pin Badges & Gachapon; Trading Acrylic Stands

The “EXPO 2025 MyakuMyaku Trading Pin Badges” come in a random selection of 5 types, with each one priced at 550 yen (tax included). These are original pin badges from “TOPPA!!! BASE AKIBA,” featuring “MyakuMyaku” in various poses.

The store-exclusive “Gachagacha Trading Acrylic Stands” also come in a random selection of 5 types, with each stand priced at 1,000 yen (tax included). These acrylic stands feature the “Myaku Myaku Studio” logo on their bases!

*Products are available in limited quantities and will be discontinued once sold out. *Product designs are subject to change as they are currently under review.

Store-Exclusive “WithShot®” Digital Photo Booth Now Available!

A digital photo booth utilizing TOPPAN’s “WithShot®” service—which makes characters appear as if they’re right there with you, creating an immersive photo experience—is now available exclusively in-store. You can take photos that make it look like you’re right there with “Myaku Myaku.”

Experience tickets cost 2,000 yen each (tax included) and include both an acrylic card print and a digital download. There are four frame options to choose from. If you’d like to take a photo, simply purchase a “WithShot Voucher” at the register after entering the store.

Online Queue Tickets and Precautions for Store Visits

At “TOPPA!!! BASE AKIBA,” online numbered tickets are issued from 8:00 a.m. to 11:00 a.m., and customers are asked to wait in a location away from the store. Since there is no space to wait in front of the store, customers should arrive only after receiving a notification that it is their turn. The store opens at 10:00 a.m.

Online numbered tickets are issued only for the current day and do not guarantee that the desired items will be in stock or available for purchase. There are limits on the number of items that can be purchased, and customers are asked to refrain from visiting the store multiple times. Each customer is limited to one transaction, and each person must register individually. If you are unable to arrive at the store within one hour of being called, your reservation may be canceled.

Please note that the store’s handling of numbered tickets after 11:00 a.m. will be determined based on the situation at that time. The store accepts cashless payments only; cash payments are not accepted. Please check the official website and official X account for the latest operational information.

“EXPO 2025 Official Pop-Up Store at Ecute Akihabara” opens on September 18!

Frequently Asked Questions for the “EXPO 2025 Official Pop-up Store at Ecute Akihabara”

When is the event taking place?

It will be held from September 18 to September 27, 2026.

Where is the venue?

It is located at “TOPPA!!! BASE AKIBA” inside “Ecute Akihabara” on the first floor of JR Akihabara Station. The store is located inside the ticket gates. Business hours are 10:00 AM to 9:00 PM on weekdays and 10:00 AM to 8:00 PM on weekends and holidays.

What are the prices of the merchandise?

There are 20 varieties of Myaku Myaku postcards, each priced at 1,000 yen (tax included), and 5 varieties of Myaku Myaku posters, each priced at 3,000 yen (tax included). The EXPO 2025 Myaku Myaku trading pin badges come in 5 varieties (sold at random); each costs 550 yen (tax included). The store-exclusive gacha trading acrylic stands come in 5 varieties (sold at random); each costs 1,000 yen (tax included).

What do I need to experience “WithShot®”?

Upon entering the store, you’ll purchase a “WithShot Voucher” (2,000 yen per voucher, tax included) at the register. This includes an acrylic card print and a digital download, with a choice of 4 different frames.

Can I pay with cash?

“TOPPA!!! BASE AKIBA” accepts cashless payments only; cash payments are not accepted.

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Please check the official website for details.
*Please note that the information in this article may be out of date. We ask that you check the official website for the latest details.

©Expo 2025