Merchandise featuring the popular “Monchhichi” character, first introduced in 1974, is coming to “Avail,” the casual brand of the Shimamura Group!
Starting October 10, 2026, items such as keychains, pouches, bedding, and loungewear will go on sale at Avail stores nationwide (excluding some locations) and the Avail online store.
・The Avail Online Store will begin carrying the items at 12:00 PM on the same day
・The lineup ranges from small accessories like keychains and pouches to bedding items such as mattress pads and blankets
・The lineup also includes a bedding series labeled “Monchhichi × Hokaron”
・Purchases are limited to one item per person per product name; the Honjo, Matsumori, and Aira stores are excluded from this offer
Details on Avail’s “Monchhichi” Merchandise
Avail, the casual brand of the Shimamura Group, will begin selling “Monchhichi”-themed merchandise starting October 10, 2026.
The wide-ranging lineup includes small accessories such as keychains, charms, and pouches that can be attached to bags, as well as cold-weather items like neck warmers and socks, bedding such as mattress pads and blankets, and even loungewear. Sales will begin at 12:00 PM on the same day at the Avail online store.
© 2026 Sekiguchi Co., Ltd.Accessories and bags, including keychains and pouches, are now available!
In addition to three sizes—the “Mini Keychain,” “Big Face SS Keychain,” and “Keychain”—all featuring ball chains, the lineup includes “Face Drawstring Bags” and “Die-Cut Pouches” adorned with Monchhichi’s face. Alongside accessories such as bag charms, acrylic keychains, hair ties, and scrunchies, tote bags and shopping bags are also now available!
| Product Name | Price (tax included) |
|---|---|
| Mini Keychains (various types) | 1,320 yen |
| Big-Face SS Keychains (various types) | 1,650 yen |
| Key Chains (Various Styles) | 2,200 yen |
| Face-Print Drawstring Pouches (Various Styles) | 1,650 yen |
| Carabiners with Rubber Mascots (Various Styles) | 660 yen |
| Bag Charms (Various Styles) | 990 yen |
| Chain Bag Charms – Various Styles | 990 yen |
| Triple-Strand Acrylic Keychains – Various Styles | 990 yen |
| 2-Piece Hair Tie Sets (Various Styles) | 990 yen |
| Scrunchies with Charms (Various Styles) | 990 yen |
| Pin Badges (Various Styles) | 869 yen |
| Die-Cut Pouches – Various Styles | 2,860 yen |
| Square Pouches – Various Styles | 1,320 yen |
| Pouch | 1,650 yen |
| Large Drawstring Pouch (Various Designs) | 990 yen |
| Tote Bags (Various Styles) | 2,310 yen |
| Shopping Bags (Various Styles) | 1,320 yen |
Winter accessories like neck warmers and socks are now available!
In preparation for the cold season, we’re also offering winter accessories such as hand warmers, neck warmers, belly warmers, and socks. Some of the hand warmers even come with stuffed animals attached.
| Product Name | Price (Tax Included) |
|---|---|
| Hand Warmers (various types) | 770 yen |
| Hand Warmers with Plush Toys (various types) | 1,320 yen |
| Neck Warmers (Various Types) | 1,089 yen |
| Neck Warmers with Straps (Various Types) | 1,320 yen |
| Belly Warmers (Various Types) | 1,089 yen |
| Pants with Built-in Belly Warmer (Various Types) | 1,089 yen |
| Socks (various styles) | 429 yen |
| 3-Pair Sock Sets (various styles) | 1,089 yen |
| Terry Room Socks (Various Styles) (MEN’S) | 649 yen |
Bedding and home decor items, such as pillows and mattress pads, are now available!
The bedding lineup includes pillows with covers, pillow pads, duvet covers, and mattress pads, allowing you to coordinate your bedroom with Monchhichi designs. Interior items such as cushion seats, long cushion seats, and room mats are also available! Mattress pads come in two sizes: single and double.
| Product Name | Price (Tax Included) |
|---|---|
| Pillows with Covers (Various Types) | 1,980 yen |
| Pillow Pads (Various Types) | 770 yen |
| Pillowcases (Various Types) | 770 yen |
| Blankets (various types, lap size) | 1,320 yen |
| Nap Blankets (various types) | 1,650 yen |
| Half-Size Quilts (various types) | 1,980 yen |
| Single-Size Quilts (various types) | 2,750 yen |
| Comforter Covers – Various Types | 3,300 yen |
| Mattress Pads – Various Types | Single: 2,750 yen Double: 3,850 yen |
| Mattress Pads with Pockets – Various Types (Single) | 3,300 yen |
| Room Mats (Various Sizes) | 2,310 yen |
| Cushions (Various Types) | 1,980 yen |
| Long Cushions – Various Sizes | 3,300 yen |
The “Monchhichi × Hokaron” Bedding Series Is Here!
The bedding collection includes a series labeled “Monchhichi × Hokaron.” The lineup features five items: pillow pads, blankets, single-size quilts, mattress pads, and seat cushions. The mattress pads are available in both single and double sizes.
| Product Name | Price (Tax Included) |
|---|---|
| Pillow Pads (Various Types) | 990 yen |
| Blankets (various types) | 2,750 yen |
| Single-sized Quilts (various types) | 3,300 yen |
| Mattress Pads (Various Types) | Single: 3,300 yen Double: 4,400 yen |
| Cushions (Various Types) | 1,980 yen |
New apparel items, such as fleece-lined hoodies and loungewear, are now available!
The apparel lineup includes fleece-lined pullovers, hoodies, and knit pullovers, as well as loungewear such as pajamas and robes. There’s also a selection of sandals and slippers to add a touch of style to your feet.
| Product Name | Price (Tax Included) |
|---|---|
| Fleece-Lined Pullover (Various Styles) (LADIES’) | 2,750 yen |
| Fleece-Lined Pullover Hoodie (LADIES’) | 3,300 yen |
| Knit Pullover (LADIES’) | 3,300 yen |
| Loungewear (LADIES’) | 3,850 yen |
| Pajamas (LADIES’) | 3,850 yen |
| Lounge Gown (WOMEN’S) | 3,300 yen |
| Shaggy-Lined Loungewear (WOMEN’S) | 3,300 yen |
| Various Sandals (WOMEN’S) | 2,750 yen |
| Various Slippers (WOMEN’S) | 1,980 yen |
| House Shoes (MEN’S) | 1,980 yen |
| Room Covers (MEN’S) | 1,320 yen |
Purchase Limits and Excluded Stores
For accessories, bags, winter gear, bedding, and similar items, purchases are limited to one item per person per product name. There are no quantity limits on items listed in the Apparel and Loungewear sections.
Please note that the Honjo, Matsumori, and Aira stores are excluded from this sale, so please check the official announcement before visiting.
Avail “Monchhichi” merchandise goes on sale October 10!
© 2026 Sekiguchi Co., Ltd.| Release Date | October 10, 2026 |
|---|---|
| Where to Buy | [Nationwide] Avail stores *Excludes Honjo, Matsumori, and Aira stores [Online] Avail Online Store *Available starting at 12:00 PM on the same day |
| Official Website | Avail Official Website Avail Online Store |
Avail “Monchhichi” Merchandise FAQs
When will Avail’s Monchhichi merchandise go on sale?
It will go on sale at Avail stores nationwide starting October 10, 2026. They will be available on the Avail Online Store starting at 12:00 PM on the same day.
Are there any purchase limits?
For accessories, bags, winter gear, and bedding, purchases are limited to one item per person per product name. There are no quantity limits for items listed in the Apparel and Loungewear sections.
Are there any stores where these items won’t be sold?
The Honjo, Matsumori, and Aira stores will not carry these items.
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Please check the official website for details.
*Please note that the information in these articles may be out of date, so please check the official website for the latest details.
© 2026 Sekiguchi Co., Ltd.
