The TV anime *There Are Too Many Losing Heroines!*, based on the original work by Takibi Amemori, “Yumekawa Fair at Animate” is here!
Starting October 10, 2026, a store purchase campaign will be held at six Animate locations nationwide, and new merchandise featuring an original “Yumekawa ver.” illustration will go on sale exclusively at Animate.
・The six participating stores are the Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka Parco Store
・A total of 8 new merchandise items featuring an original “Yumekawa Ver.” illustration will be released
・New merchandise will be available for pre-release at Animate starting October 10 and will be sold at Animate stores nationwide and through the Animate online store
・Receive one special bookmark (5 varieties total) with every 1,100 yen (tax included) spent on related character merchandise
Details of the “Yumekawa Fair at Animate”
The “Yumekawa Fair at Animate” for the TV anime *There Are Too Many Losing Heroines!* has been confirmed!
Starting October 10, 2026, a “In-Store Purchase Campaign” will be held at participating Animate stores. Additionally, an “Online Pre-Order Campaign” was held on Animate Online from August 10 to August 30, 2026. New merchandise featuring newly drawn “Yumekawa Ver.” illustrations will also be available as part of the campaign!
© Takibi Amemori/Shogakukan/Makein Support CommitteeNewly Commissioned Illustration “Yumekawa Ver.”
A brand-new illustration, “Yumekawa Ver.,” was created specifically for this event. It features the five characters—Anna Nanami, Lemon Yakishio, Chika Komari, Yoshiki Nukumizu, and Aisei Bashiri—dressed in Yumekawa outfits.
© Takibi Amemori/Shogakukan/Makein Support Committee《Yumekawa Ver.》 Merchandise Lineup
As part of the fair, a total of 8 merchandise items featuring “Yumekawa Ver.” illustrations are now available! All items are scheduled for an early release at Animate starting October 10, 2026, and will be available at Animate stores nationwide and through Animate’s online store. Pre-orders are now being accepted starting August 10, 2026.
© Takibi Amemori/Shogakukan/Makeine Support Committee| Product Name | Price (Tax Included) | Type |
|---|---|---|
| Trading Pin Badges | 1 piece: 440 yen 1 box (5 pieces): 2,200 yen |
5 varieties total |
| Trading Clear Cards | 1 card: 440 yen 1 box (10 cards): 4,400 yen |
10 varieties total |
| Acrylic Stands | 1,980 yen each | 5 varieties total |
| Acrylic Keychains | 715 yen each | 5 varieties total |
| BIG Hologram Pin Badges | 660 yen each | 5 varieties total |
| A4 Clear File | 495 yen | 1 design |
| Die-Cut Acrylic Panel | 3,300 yen each | 5 designs |
| Postcard Set | 770 yen | 1 design (set of 6) |
Trading Pin Badges & Trading Clear Cards
There are two types of random-selection trading items. The “Trading Pin Badges” (57mm diameter) come in 5 varieties, while the card-sized “Trading Clear Cards” come in 10 varieties; both can be purchased by the box. Designs cannot be selected.
Acrylic Stands & Die-Cut Acrylic Panels
Introducing “Acrylic Stands” and “Die-Cut Acrylic Panels”—acrylic items designed to be displayed and enjoyed! The Acrylic Stands feature a main body measuring up to approximately 150 mm in height and come with a base, while the Die-Cut Acrylic Panels are wide, measuring up to approximately 194 mm in width. Both items are available in a total of 5 designs, one for each character.
©Takibi Amemori/Shogakukan/McAine Support Committee
© Takibi Amemori/Shogakukan/Makeine Support CommitteeAcrylic Keychains & BIG Hologram Pin Badges
Five varieties of “Acrylic Keychains” (approximately 70mm square) and “BIG Hologram Pin Badges” (76mm in diameter) are now available! The BIG Hologram Pin Badges are slightly larger than the standard trading pin badges, and you can choose which character to purchase.
A4 Clear File & Postcard Set
As part of the paper and stationery lineup, the “A4 Clear File” and “Postcard Set” are now available! The A4 Clear File features one design with different front and back sides, while the Postcard Set includes one of each of the six designs, for a total of six cards.
“Yumekawa Fair at Animate” Fair Bonus
During the fair period, customers will receive one bonus item for every 1,100 yen (tax included) spent on related character merchandise at participating Animate stores.
In-Store Purchase Campaign
From October 10 to November 1, 2026, a “Store Purchase Campaign” will be held at participating Animate stores.
During this period, for every 1,100 yen (tax included) spent on character merchandise related to the TV anime *Too Many Losing Heroines!*, you’ll receive one “Special Bookmark (5 designs total)” as a bonus. Designs cannot be selected.
The participating stores are the Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka Parco Store—a total of six locations. Animate’s online store is not included in this campaign.
While the new merchandise will be available at Animate stores nationwide, the special bookmarks will only be available at the six stores listed above.
© Takibi Amemori/Shogakukan/Makeine Support CommitteeBonus items are available while supplies last, even during the campaign period.
Additionally, some items—such as online raffles, capsule toy machine items, Kumamete-related merchandise, and certain TCGs—are excluded from this promotion. Please check the special campaign page for details.
“Yumekawa Fair at Animate” starts October 10!
© Takibi Amemori/Shogakukan/Make-in Support Committee| Event Dates | October 10–November 1, 2026 |
|---|---|
| Venues | [Tokyo/Ikebukuro] Animate Ikebukuro Main Store [Tokyo/Akihabara] Animate Akihabara Store [Aichi/Nagoya] Animate Nagoya Store [Aichi/Toyohashi] Animate Toyohashi Store [Osaka/Nipponbashi] Animate Osaka Nipponbashi Store [Fukuoka/Tenjin] Animate Fukuoka PARCO Store |
| Official Website | Animate Online Store Special Page NEO GATE Product Page |
Frequently Asked Questions about the “Yumekawa Fair at Animate”
When does the in-store purchase campaign for the “Yumekawa Fair at Animate” start?
It will be held from October 10 to November 1, 2026, at six Animate locations: the Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka Parco Store.
What are the benefits of the in-store purchase campaign?
During the campaign period, for every 1,100 yen (tax included) spent on character merchandise related to the TV anime *There Are Too Many Losing Heroines!* at participating stores, you will receive one “Special Bookmark” (5 designs total). Designs cannot be selected, and the offer ends when supplies run out.
When will the new “Yumekawa Ver.” merchandise be released?
It is scheduled for an early release at Animate starting October 10, 2026. They will be available at Animate stores nationwide and through Animate Online, with pre-orders accepted starting August 10, 2026.
Will I receive a special bookmark if I purchase through Animate Online?
Since the in-store purchase campaign does not apply to Animate Online, you will not receive a special bookmark.
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Please check the official website for details.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest details.
© Takibi Amemori/Shogakukan/McCain Support Committee
