The “Yumekawa Fair at Animate” for the TV anime *There Are Too Many Losing Heroines!*, based on the original work by Takibi Amemori, is here!
Starting October 10, 2026, a store purchase campaign will be held at six Animate locations nationwide, and new merchandise featuring an all-new “Yumekawa Ver.” illustration will be available for pre-release at Animate.
・The campaign will be held at six participating stores: Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka PARCO Store
・A total of 8 new products featuring an all-new, original illustration titled “Yumekawa Ver.” will be released
・The new products will be available for pre-release at Animate starting October 10 and will be sold at Animate stores nationwide and through the Animate online store
・Receive one special bookmark (5 types total) with every 1,100 yen (tax included) spent on related character merchandise
Details of the “Yumekawa Fair at Animate”
The “Yumekawa Fair at Animate” for the TV anime *Too Many Losing Heroines!* has been announced!
Starting October 10, 2026, an “In-Store Purchase Campaign” will be held at participating Animate stores. Additionally, an “Online Pre-order Campaign” was held on the Animate online store from August 10 to August 30, 2026. New merchandise featuring newly drawn “Yumekawa Ver.” illustrations is now available as part of the campaign!
Newly Commissioned Illustration “Yumekawa Ver.”
A brand-new illustration, “Yumekawa Ver.,” was created specifically for this event. It features the five characters—Anna Yanami, Lemon Yakishio, Chika Komari, Yoshiki Nukumizu, and Aisei Bashiri—all dressed in Yumekawa outfits.
“Yumekawa Ver.” Merchandise Lineup
As part of the fair, a total of 8 new merchandise items featuring the 《Yumekawa ver.》 illustrations are now available! All items are scheduled for an early release at Animate starting October 10, 2026, and will be available at Animate stores nationwide and through the Animate online store. Pre-orders are now being accepted starting August 10, 2026.
| Product Name | Price (Tax Included) | Type |
|---|---|---|
| Trading Pin Badges | 1 piece: 440 yen 1 BOX (5 pieces): 2,200 yen |
5 varieties total |
| Trading Clear Cards | 1 card: 440 yen 1 box (10 cards): 4,400 yen |
10 varieties total |
| Acrylic Stands | 1,980 yen each | 5 varieties total |
| Acrylic Keychains | 715 yen each | 5 varieties total |
| BIG Hologram Pin Badges | 660 yen each | 5 varieties total |
| A4 Clear File | 495 yen | 1 design |
| Die-Cut Acrylic Panel | 3,300 yen each | 5 designs |
| Postcard Set | 770 yen | 1 design (set of 6 cards) |
Trading Pin Badges & Trading Clear Cards
There are two types of random-selection trading items. The “Trading Pin Badges” (57mm diameter) come in 5 varieties, while the card-sized “Trading Clear Cards” come in 10 varieties; both can be purchased by the box. Designs cannot be selected.

Acrylic Stands & Die-Cut Acrylic Panels h3>
“Acrylic Stands” and “Die-Cut Acrylic Panels” are now available as acrylic items to display and enjoy! The Acrylic Stands feature a main body no taller than approximately 150 mm and come with a base, while the Die-Cut Acrylic Panels are wide, measuring up to approximately 194 mm in width. Both items come in a total of 5 varieties, one for each character.
Acrylic Keychains & BIG Hologram Pin Badges
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Five varieties of the “Acrylic Keychain” (approximately 70mm square) and the “BIG Hologram Pin” (76mm in diameter) are now available! The BIG Hologram Pins are slightly larger than the trading pins, and you can choose which character to purchase.

A4 Clear File & Postcard Set
New paper and stationery items are here: the “A4 Clear File” and the “Postcard Set”! The A4 clear file features one design with different front and back sides, while the postcard set includes one of each of six different designs.

“Yumekawa Fair at Animate” Fair Bonus
During the fair period, customers will receive one bonus item for every 1,100 yen (tax included) spent on related character merchandise at participating Animate stores.
In-Store Purchase Campaign
From October 10 to November 1, 2026, the “In-Store Purchase Campaign” will be held.
During this period, for every 1,100 yen (tax included) spent on character merchandise related to the TV anime *Too Many Losing Heroines!*, you’ll receive one “Special Bookmark” (5 varieties total). Designs cannot be selected.
The participating stores are the Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka Parco Store—a total of six locations. Animate’s online store is not included in this campaign.
While the new merchandise will be available at Animate stores nationwide, the special bookmarks will only be distributed at the six stores listed above.
Bonus items are available while supplies last, even during the campaign period.
Additionally, some products—such as online lotteries, capsule toy machines, Kumameito-related merchandise, and certain TCGs—are excluded from this promotion. Please check the special campaign page for details.
“Yumekawa Fair at Animate” starts on October 10!
| Event Dates | October 10–November 1, 2026 |
|---|---|
| Venues | [Tokyo/Ikebukuro] Animate Ikebukuro Main Store [Tokyo/Akihabara] Animate Akihabara Store [Aichi/Nagoya] Animate Nagoya Store [Aichi/Toyohashi] Animate Toyohashi Store [Osaka/Nipponbashi] Animate Osaka Nipponbashi Store [Fukuoka/Tenjin] Animate Fukuoka Parco Store |
| Official Website | Animate Online Store Special Page NEO GATE Product Page |
Frequently Asked Questions about the “Yumekawa Fair at Animate”
When does the in-store purchase campaign for the “Yumekawa Fair at Animate” start?
It will be held from October 10 to November 1, 2026, at six Animate stores: the Ikebukuro Main Store, Akihabara Store, Nagoya Store, Toyohashi Store, Osaka Nipponbashi Store, and Fukuoka Parco Store.
What are the benefits of the in-store purchase campaign?
During the campaign period, for every 1,100 yen (tax included) spent on character merchandise related to the TV anime *Too Many Losing Heroines!* at participating stores, you will receive one “Special Bookmark” (5 designs total). Designs cannot be selected, and the promotion ends when supplies run out.
When will the new “Yumekawa Ver.” merchandise go on sale?
It is scheduled for an early release at Animate starting October 10, 2026. It will be available at Animate stores nationwide and through the Animate online store, with pre-orders accepted starting August 10, 2026.
Will I receive a special bookmark if I purchase through the Animate Online Store?
Since the in-store purchase campaign does not apply to the Animate Online Store, you will not receive a special bookmark.
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Please check the official website for details.
*Please note that the information in this article may be outdated. We apologize for the inconvenience, but please check the official website for the latest details.
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