To commemorate Fujiya’s 116th anniversary, Fujiya Western-style confectionery stores nationwide will be offering a free “2027 Peko-chan Planner & Ballpoint Pen with Acrylic Charm” to the first customers on a first-come, first-served basis.
Starting November 1, customers who spend 3,000 yen (tax included) or more will receive a non-commercial planner and ballpoint pen!
・Available at Fujiya Western-style confectionery stores nationwide starting Sunday, November 1, 2026
・First-come, first-served with purchases of 3,000 yen (tax included) or more (while supplies last)
・The gift is a non-commercial item: the “2027 Peko-chan Schedule Planner & Ballpoint Pen with Acrylic Charm”
・The anniversary celebration also features a half-price cake campaign and assorted baked goods
Details on the Peko-chan “2027 Schedule Planner” Giveaway
The annual popular schedule planner features the design theme “Peko-chan, Poko-chan, and Their Fun Friends,” which debuted in January 2026!
Featuring Peko-chan and her friends enjoying seasonal events, the planner is adorned with illustrations of Fujiya’s sweets and cakes, with every page featuring original, full-color artwork.
| Gift Terms | First-come, first-served gift with purchases of 3,000 yen (tax included) or more |
|---|---|
| Planner Size | Approx. 150 mm (H) × 105 mm (W) |
| Ballpoint Pen Size | Approx. 145 mm (L) |
*The clear cover features an antibacterial coating.
*The gift offer ends when supplies run out.
*Christmas cake reservations are not eligible for this gift offer.
*Please note that some stores may not participate in sales or gift promotions.
*A gift campaign will also be held at select Fujiya Restaurants. Dining in or takeout orders at Fujiya Restaurants are not eligible for the gift campaign.
*Product details and designs are subject to change.
Fujiya’s 116th Anniversary: Other Events for the Anniversary Celebration
During the anniversary celebration period, we’ll feature a half-price campaign on popular items and a limited-edition 116th-anniversary baked goods assortment!
“Milky Donut (Plain)” Half-Price Campaign
For three days only, from Sunday, November 1, through Tuesday, November 3 (a national holiday), the “Milky Donut (Plain)” will be 105 yen (tax included) instead of the regular price of 209 yen (tax included)!
This offer is available at all “Peko-chan Milky Donuts” and “Peko-chan Milky Time” locations nationwide.
Half-Price Campaign on Popular Cakes
We’re holding our annual half-price campaign—usually held in April and September—as part of our anniversary celebration!
On two separate occasions—November 14–16 and November 27–29—four popular cakes will be half price for three days each.
| Campaign Period | Eligible Products | Price |
|---|---|---|
| November 14 (Sat) – 16 (Mon) | Fluffy Soufflé Cheesecake Chestnut Mont Blanc |
Regular Price: 537 yen each (tax included); Sale Price: 268 yen each (tax included) |
| November 27 (Fri) – 29 (Sun) | Chocolate Fresh Cake (Small) White Chocolate Fresh Cake (Small) |
Regular price: 537 yen each (tax included); on sale for 268 yen each (tax included) |
*Due to limited quantities, this offer ends when supplies run out.
*We do not accept reservations.
*Same-day purchases are limited to a total of 4 items per transaction.
*Not available at all stores.
*A list of stores participating in the half-price sale will be announced on Friday, October 30, 2026, at 11:00 AM on the Fujiya official website and the Fujiya Western Confectionery official X account (@Fujiya_Yougashi).
116th Anniversary Baked Goods Assortment
A limited-edition set celebrating our 116th anniversary—featuring 16 popular baked goods from Fujiya Western Confectionery in an original-design cotton bag—goes on sale Sunday, November 1!
The price is 3,000 yen (tax included).
*Assortment contents: Fujiya Baumkuchen (4 pieces) / Azumaru (2 pieces) / Country Ma’am Tart (2 pieces) / Milky Tart (2 pieces) / North Carolina Tart (2 pieces) / Hidamari Peko-chan (4 pieces)
Peko-chan 2027 Schedule Planner—Available as a free gift on a first-come, first-served basis starting November 1!
| Official Website | Peko-chan “2027 Schedule Planner” Giveaway |
|---|---|
| Campaign Period | Starting Sunday, November 1, 2026 *The giveaway will end once supplies run out. |
| Participating Stores | Fujiya Western Confectionery Stores nationwide *Also available at select Fujiya Restaurants. *Some stores may not participate. |
| Promotion Conditions | Purchases of 3,000 yen (tax included) or more |
| Prize | 2027 Peko-chan Schedule Planner & Ballpoint Pen with Acrylic Charm (Not for sale) |
| Official X | Fujiya Western Confectionery Shops Official X (@Fujiya_Yougashi) |
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Frequently Asked Questions About the Peko-chan “2027 Schedule Planner” Giveaway
When does the giveaway start?
It will be held at Fujiya Western Confectionery stores nationwide starting Sunday, November 1, 2026. The giveaway ends when supplies run out.
What are the conditions for receiving the giveaway?
The giveaway is available on a first-come, first-served basis with purchases of 3,000 yen (tax included) or more. Christmas cake pre-orders are not eligible for this giveaway.
What kind of planner will I receive?
You’ll receive a 2027 schedule planner—featuring all-new, full-color illustrations based on the “Peko-chan, Poko-chan, and Their Fun Friends” theme—along with a ballpoint pen that comes with an acrylic charm. Both items are not for sale.
Please check the official website.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.
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