2026.09.17

Chiikawa × GU Knitwear and Loungewear: On Sale Starting November 20!

Collaboration items featuring the popular character “Chiikawa” and GU will go on sale in two separate releases: Friday, November 20, 2026, and Friday, November 27, 2026.

Under the theme “Let’s have fun even on cold, snowy days!”, the first release features knitwear and other outfits for going out, while the second release features loungewear!

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Key Points of This Article

・The Chikawa × GU collaboration items are scheduled to go on sale in two phases: November 20, 2026 (Fri) and November 27 (Fri)
・The theme is “Let’s Have Fun Even on Cold, Snowy Days!”
・The first release features a total of 8 styles across WOMEN / MEN / KIDS / GOODS, including sweatshirts, Nordic sweaters, and pouches
・The second release features a total of 5 styles across WOMEN / MEN / KIDS, totaling 5 styles. The collection includes loungewear made from “Marshmallow Feel” fabric, hairbands, and house socks
・Prices range from 990 yen (tax included) to 3,990 yen (tax included). Sizes range from XS to 3XL; kids’ sizes range from 100 cm to 160 cm

Chiikawa × GU Merchandise Lineup

This collaboration will be rolled out in two phases with separate release dates.

The first phase features a total of 8 styles, including WOMEN, MEN, and KIDS apparel plus pouches, while the second phase features a lineup of 5 styles centered on loungewear.

Sizes range from XS to 3XL and 100 cm to 160 cm for kids, and unisex items will also be available!

©nagano

*All items are scheduled to go on sale.
*Images are for illustrative purposes only.

First Collection: Scheduled to go on sale Friday, November 20

The first collection features outfits perfect for going out, centered around Nordic-patterned and jacquard-knit sweaters.

For kids, puffy-touch knit sweaters have been added, and the GOODS pouches are available in four colors!

WOMEN

Chiikawa Sweatshirt Hoodie

Sweatshirt Hoodie Chiikawa

Nordic Sweater Chiikawa

Jacquard Sweater Chiikawa

Chiikawa Jacquard Sweater

MEN

Chiikawa Sweatshirt Pullover

Chiikawa Sweatshirt

KIDS

GIRLS Puffy-Touch Knit Sweater Chiikawa

GIRLS Nordic Sweater Chiikawa

KIDS Sweatshirt Pullover Chiikawa

GOODS

Chiikawa Pouch

Chiikawa × GU First Collection Lineup
Item	Size	Price
Chiikawa Sweatshirt Hoodie	WOMEN XS-3XL	2,990 yen (tax included)
Chiikawa Nordic Sweater	WOMEN XS-3XL Unisex	3,990 yen (tax included)
Chiikawa Jacquard Sweater	WOMEN XS-3XL Unisex	3,990 yen (tax included)
Chiikawa Sweatshirt Pullover	MEN XS-3XL Unisex	2,990 yen (tax included)
GIRLS Puffy-Touch Knit Sweater Chiikawa	KIDS 100 cm–160 cm	2, ,990 yen (tax included)
GIRLS Nordic Sweater Chiikawa	KIDS 100 cm–160 cm	2,990 yen (tax included)
KIDS Sweatshirt Pullover Chiikawa	KIDS 100 cm–160 cm	1,990 yen (tax included)
Chiikawa Pouch	ONE SIZE Unisex	1,990 yen (tax included)

*The Sweatshirt Hoodie, GIRLS Puff-Touch Knit Sweater, and GIRLS Nordic Sweater are made from recycled materials.

The article continues after the following advertisement

Second Collection: Scheduled to go on sale Friday, November 27

The second collection will feature loungewear made from Marshmallow Feel fabric as its main focus.

In addition to two-piece sets, we’ll also be offering headbands and lounge socks!

WOMEN

Marshmallow Feel Set Chiikawa

Marshmallow Feel Headband Chiikawa

Marshmallow Feel Hairband Chiikawa

Room Socks 2-Pack Chiikawa A

House Socks, 2-Pack Chiikawa B

Indoor Socks, 2-Pack: Chiikawa C

MEN

Marshmallow Feel Lounge Set (Long Sleeve) Chiikawa

KIDS

KIDS Marshmallow Feel Lounge Set Chiikawa

Chiikawa × GU Second Collection Lineup
Product	Size	Price
Chiikawa Marshmallow Feel Set	WOMEN XS-3XL	3,990 yen (tax included)
Marshmallow Feel Hairband Chiikawa	WOMEN ONE SIZE	990 yen (tax included)
Chiikawa Room Socks (2-Pack) A / B / C	WOMEN ONE SIZE	990 yen each (tax included)
Marshmallow Feel Lounge Set (Long Sleeve) Chiikawa	MEN XS-3XL Unisex	3,990 yen (tax included)
KIDS Marshmallow Feel Lounge Set Chiikawa	KIDS 100 cm–160 cm	2,990 yen (tax included)

*The Marshmallow Feel Set, Marshmallow Feel Headband, and KIDS Marshmallow Feel Lounge Set are made from recycled materials.

The article continues after the following ads

Chiikawa × GU Collaboration Items Go on Sale Starting November 20!

©nagano

Chiikawa × GU Collaboration Items: Sales Overview
Official Website	GU Official Chiikawa Special Page
Sales Start	First Release: Friday, November 20, 2026 Second Release: Friday, November 27, 2026 *All dates are tentative.
Theme	Let’s have fun even on cold, snowy days!
Lineup	First Release: 8 Styles Total (WOMEN / MEN / KIDS / GOODS) Second Release: 5 Styles Total (WOMEN / MEN / KIDS)
Sizes	WOMEN & MEN: XS–3XL KIDS: 100 cm–160 cm Pouch, hairbands, and room socks: ONE SIZE
Price	990 yen (tax included) – 3,990 yen (tax included)
Official X	GU (@gu_global)

Chiikawa × GU Frequently Asked Questions

When will the items go on sale?

The first collection is scheduled to go on sale on Friday, November 20, 2026, and the second collection on Friday, November 27 (Fri).

What is the difference between the first and second releases?

The first release features knitwear, sweatshirts, and other outfits for going out, as well as pouches, while the second release focuses on loungewear made from Marshmallow Feel fabric.

What sizes are available?

WOMEN and MEN sizes range from XS to 3XL, and KIDS sizes range from 100 cm to 160 cm. Pouches, headbands, and lounge socks are ONE SIZE.

Are there kids’ sizes?

The first collection includes three styles: the GIRLS Puffy-Touch Knit Sweater, the GIRLS Nordic Sweater, and the KIDS Sweatshirt Pullover. The second collection features the KIDS Marshmallow Feel Lounge Set.

List of Chikawa Articles

Please check the official website.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.

©nagano

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コラボカフェ編集部 (Nagi) (11005 posts)