An exhibition titled “SONIC the Exhibition -ACROSS GENERATIONS-,” commemorating the 35th anniversary of Sega’s “Sonic” series, has been announced!

Starting October 9, 2026, at PARCO FACTORY on the 7th floor of the Ikebukuro PARCO Main Building, the exhibition will feature an archive of past titles alongside new collaborative artworks by 16 contemporary artists.

Details on “SONIC the Exhibition -ACROSS GENERATIONS-“

“Sonic,” the supersonic hedgehog who first appeared in the 1991 video game *Sonic the Hedgehog*, celebrated his 35th anniversary on June 23, 2026.

This exhibition traces the series’ history through game titles from throughout its history, scripts, setting materials, and development documents used during the production process.

Some of the exhibits are being shown for the very first time at this exhibition!

New Collaborative Artworks by 16 Contemporary Artists

Curated by R11R Co., Ltd., 16 artists with a deep connection to Sonic—including Yusuke Nakamura and Taku Inoue—have created new artworks inspired by Sonic characters from throughout the series!

Some of the works will be sold at the venue; details on how to purchase them will be announced at a later date.

Participating Artists
Yusuke Nakamura, Taku Inoue, TSCR, HUKANZEN, Yuki Kikuchi, STUDY Yusaku, Aoi Neon, Panasony™ , Ryosuke Takeuchi, BRIDGE SHIP HOUSE, SIO (The TOMODACHI!), Tomowaka, move nao, Hakui Kishiroi, Yuki Imada, Nirosuya
*Listed in official order; honorifics omitted

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Admission Fees & Advance Tickets

To alleviate crowding, time-specific advance tickets will be sold via lottery for the three days from October 9 to 11.

*Upon presentation of a Physical Disability Certificate, admission is free for one caregiver only (the person with the disability must pay).
*Admission gifts are available only to paying attendees.
*Admission restrictions may be enforced during times of high crowding.

Admission Gifts & PARCO Members’ Benefits

Paid visitors will receive one random sticker per visit, featuring art carefully selected from popular titles throughout the exhibition’s history!

PARCO Members will receive a sticker featuring the exhibition’s original visual.

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*To receive the PARCO Members’ benefit, you must download the official PARCO app “POCKET PARCO,” register Ikebukuro PARCO as a “Frequently Visited PARCO” in the app, and sign up for PARCO Members. Downloading and registering on the day of the event also qualifies.
* All benefits are available while supplies last.
*Images are for illustrative purposes only.

Merchandise

The lineup includes exhibition-exclusive merchandise—such as items featuring the exhibition’s key visual and goods inspired by the worlds of the participating artists—as well as select official SEGA merchandise!

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Live Exhibition of Arita-yaki “Infinite Blue”

At the venue, the Sonic the Hedgehog Arita-yaki “Infinite Blue” collection by the global porcelain brand “YOYOYO™” will be on display, and orders will be accepted for the first 5 pieces!

Starting October 9, YOYOYO Official Store, where 50 units—limited to this store worldwide—will be sold via lottery for 1 million yen each (tax included).

*Items purchased at the venue will be delivered at a later date.

Social Media Campaign

Five winners will be selected at random from among those who follow the official Ikebukuro PARCO Instagram or X accounts and leave a comment to receive a B1-sized poster autographed by Kazuyuki Hoshino, Creative Director of “Sonic”!

“SONIC the Exhibition” at Ikebukuro PARCO starts October 9!

Frequently Asked Questions about “SONIC the Exhibition -ACROSS GENERATIONS-”

When and where will it be held?

It will be held from October 9, 2026 (Fri) through November 1 (Sun) at PARCO FACTORY on the 7th floor of the Ikebukuro PARCO Main Building. Opening hours are 11:00 a.m. to 9:00 p.m.; on the final day, the exhibition closes at 6:00 p.m.

How much is admission?

The admission fee is 1,500 yen (tax included), which includes an admission gift and PARCO Members benefits. Admission is free for elementary school students and younger.

Are advance tickets available?

For three days from Friday, October 9, to Sunday, October 11, date-and-time-specific advance tickets will be sold via a lottery on e+ (eplus). The lottery period runs from 12:00 PM on Tuesday, September 29, 2026, to 11:59 PM on Sunday, October 4.

What is the admission gift?

Paid attendees will receive one random sticker featuring artwork from popular titles from throughout the series per visit. PARCO Members will also receive a sticker featuring the exhibition’s original visual.

Please check the official website.
*Please note that the information in these articles may be outdated. We apologize for the inconvenience, but please check the official website for the latest information.

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