Kikkoman’s “Del Monte” series is teaming up with Sanrio characters for a limited-time collaboration!
Starting in early October 2026, a limited quantity of 10 varieties across 4 items—featuring designs of Kuromi, Pochacco, Gudetama, and Kogimyun—will go on sale at supermarkets and drugstores nationwide.
・Available in limited quantities starting in early October 2026 (scheduled to run through late November)
・Available at supermarkets, drugstores, and other retailers nationwide
・A total of 10 varieties across 4 product categories: tomato drinks, ketchup, and tomato sauce
・A campaign will also run on Del Monte’s official X account starting Tuesday, October 13
Sanrio Characters × Del Monte Limited-Edition Design Packaging
With the hope that “people will enjoy vegetables in a more delicious and convenient way,” illustrations of different menus for each character are featured on the packaging.
In the promotional images, Kuromi appears on the tomato drink, Pochacco and Gudetama on the ketchup (485g), and Kuromi and Kogimyun on the tomato sauce!
Eligible Products
The promotion applies to four items: the lycopene-rich tomato drink, ketchup in two sizes, and the classic ripe tomato sauce.
| Del Monte Lycopene-Rich Tomato Beverage | 800 mL PET Bottle Open Price |
|---|---|
| Del Monte Lycopene-Rich Tomato Ketchup | 285g tube Open price |
| Del Monte Lycopene-Rich Tomato Ketchup | 485g tube Open price |
| Del Monte Classic Ripe Tomato Sauce | 295g standing pouch 278 yen (tax included) |
*Prices shown are the manufacturer’s suggested retail prices.
*Once the planned quantity is sold out, the product will revert to its standard packaging.
*The start and end dates for shipping are subject to change depending on sales conditions.
*This product may not be available at all stores. Please refrain from contacting stores directly.
Take a Bite with Del Monte! Fruits & Vegetables Campaign
A two-part campaign is being held on Del Monte’s official X account, where you can win a prize draw for an assortment of products in limited-edition packaging and sticker sheets!
| Period | Phase 1: October 13, 2026 (Tue) – October 25, 2026 (Sun) Phase 2: November 9, 2026 (Mon) – November 22, 2026 (Sun) |
|---|---|
| How to Enter | 1. Follow the official Del Monte X account (@kikkoman_del) 2. Write down the fruits or vegetables you’d like to take a bite out of, and repost the eligible campaign post |
| Prizes | An assortment of Del Monte products in limited-edition packaging 1 Del Monte original Sanrio Characters flake sticker (3 varieties total; distributed at random) |
| Number of Winners | 100 winners each for Phases 1 and 2 |
*The eligible campaign posts are scheduled to be posted on Tuesday, October 13 for Round 1 and Monday, November 9 for Round 2.
*You cannot choose the design of the flake stickers.
*Special collaboration posts featuring Kuromi, Gudetama, Pochacco, and Kogimyun are also scheduled during the campaign period.
Sanrio × Del Monte Limited Edition Packaging Available Starting Early October!
| Official Website | Sanrio Characters × Del Monte Limited-Edition Packaging |
|---|---|
| Product Name | Del Monte Original Sanrio Characters Limited Edition Packaging |
| Release Date | Early October 2026 *Scheduled to be available through late November |
| Where to Buy | Supermarkets, drugstores, and other retailers nationwide |
| Varieties | 4 product lines, 10 designs total |
| Characters | Kuromi, Pochacco, Gudetama, Kogimyun |
| Distributor | Kikkoman Foods Co., Ltd. |
| Campaign | Phase 1: October 13 (Tue) – October 25 (Sun) Phase 2: November 9 (Mon) – November 22 (Sun) |
| Inquiries | Kikkoman Customer Service Center TEL 0120-120-358 (9:30 AM–4:30 PM; excludes Saturdays, Sundays, holidays, summer vacation, and year-end/New Year holidays) |
| Official X | Del Monte Official (@kikkoman_del) |
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Sanrio Characters × Del Monte FAQ
When and where will these products go on sale?
They will be available in limited quantities at supermarkets and drugstores nationwide starting in early October 2026. The sales period is scheduled to last until late November.
Please list the participating products.
The lineup includes four items: Del Monte Lycopene-Rich Tomato Drink (800 mL), Lycopene-Rich Tomato Ketchup (285 g and 485 g), and Classic Ripe Tomato Sauce (295 g), featuring a total of 10 different designs.
Is there a campaign?
The “Take a Bite with Del Monte! Fruits and Vegetables Campaign” will be held on Del Monte’s official X account. Phase 1 runs from Tuesday, October 13, to Sunday, October 25, and Phase 2 runs from Monday, November 9, to Sunday, November 22. In each phase, 100 winners will receive a gift set of products in limited-edition packaging along with sticker sheets.
How do I enter the campaign?
To enter, follow the official Del Monte X account (@kikkoman_del), write about the fruit or vegetable you’d like to take a bite of, and quote the eligible campaign post.
Please check the official website.
*Please note that the information in this article may be out of date. We apologize for the inconvenience, but please check the official website for the latest information.
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