Bull Pulu Co., Ltd. (Headquarters: Toshima Ward, Tokyo; Chairman and Representative Director: Jiro Kato; President and Representative Director: Koki Tadaoka) will launch a collaboration campaign with the smartphone app game “The Wizard’s Promise,” distributed by coly, Inc., at all “Bull Pulu” bubble tea shops starting Friday, September 25, 2026.
■Collaboration Campaign Overview
“The Wizard’s Promise” × “Bull Pulu” Collaboration Campaign
Campaign Period: Friday, September 25, 2026, 12:00 PM – Sunday, October 18, 2026
Participating Locations: All Bull Pulu locations
“The Wizard’s Promise” × “Bull Pulu” Collaboration Special Page
https://bullpulu.com/mahoyaku-bullpulu/
■A food truck will be set up at Sunshine City in Ikebukuro!
A full lineup of die-cut panels featuring wizards from each country (5 types in total)!
Enjoy this special collaboration exclusive to Ikebukuro.
Location: Sunshine City 1F, Plaza in front of the West Entrance
Dates: September 25 (Fri), September 26 (Sat), September 27 (Sun)
Hours: 11:00 AM – 5:00 PM (*On the first day, September 25, collaboration menu items will be available starting at 12:00 PM)
*On the first day of the collaboration, Friday, September 25, sales of collaboration menu items and merchandise will begin at 12:00 PM.
*Bull Pulu’s popular regular menu items will also be available.
*Regarding the food truck, we may distribute numbered tickets depending on crowd levels. Depending on the situation, entry may also be on a first-come, first-served basis. Updates on crowd levels will be posted regularly on Bull Pulu’s official X account.
■Collaboration Menu
Introducing collaboration drinks inspired by the kingdom where the Wise Wizards reside, as well as Taiwanese castella inspired by the Sacrificium! Be sure to enjoy the collaboration menu!
Customers who order items from the collaboration menu will receive one “collaboration-exclusive coaster (21 varieties total / random selection)” per item.
We also plan to offer drink vouchers; please check the collaboration website for details.
■Collaboration Merchandise
For this collaboration, we will be selling a variety of merchandise featuring mini-character illustrations of 21 Wise Wizards, created specifically for this collaboration under the theme of “BullPulu-colored diner-style outfits.”
Additionally, for every 2,200 yen (tax included) spent on collaboration merchandise in-store, customers will receive one “Collaboration-Exclusive Illustration Card” (10 varieties total; distributed randomly).
Furthermore, collaboration merchandise will also be available for purchase at our online store (GK Store) starting at 12:00 PM on Friday, September 25.
Online Store (GK Store)
*Please note that purchases made through the online store are not eligible for special benefits.
*These merchandise items may be sold at locations other than the collaboration stores after the event ends.
*Collaboration merchandise is available only to customers who purchase a collaboration menu item. Please note that you cannot purchase the merchandise on its own.
■Collaboration Decorations
Panels featuring mini-character illustrations are on display inside the store.
The wizards are here to welcome you.
*Please check the collaboration website for participating stores.
■Collaboration Commemorative “The Wizard’s Promise” App Login Bonus
Log in to the “The Wizard’s Promise” app between 4:00 AM on Friday, September 25 and 11:59 PM on Sunday, October 18 to receive a special login bonus commemorating the collaboration!
▼Bonus Contents
Day 1: Chilled Ever Milk ×3
Day 2: Air Leaf ×3
Day 3: MP Potion (Small) ×3
*You can claim the login bonus once per day by logging in between 4:00 AM and 3:59 AM.
*Please check the in-app announcements in the “The Wizard’s Promise” app for details.
■Important Notes
*Collaboration menu items and merchandise will be available for purchase at all stores starting at 12:00 PM on the first day of the collaboration only.
*All images and photos are for illustrative purposes only.
*Please check the collaboration website for details, important notes, and participating stores.
*The information provided is subject to change without notice. Thank you for your understanding.
■ About “The Wizard’s Promise”
“Nice to meet you, Wise One. Welcome to a world on the brink of collapse.”
“The Wizard’s Promise,” a character-raising game where you form a bond with a wizard, has surpassed 8 million downloads and was adapted into an anime in January 2025.
Guide the wizards to save this world from the .
What “traits” they possess and how they’ll grow… it’s all up to you, the Sage.
The story of one Sage summoned to another world and 21 Sages who are also wizards.
It depicts an ensemble drama of these complex and unique characters—who, despite being special, bear the weight of a never-ending mission.
■Company Overview
[Bull Pulu Co., Ltd.]
Representatives: Jiro Kato, Chairman and Representative Director
Kokkin Tadaoka, President and Representative Director
Established: May 2008
Headquarters: 170-0003
3rd Floor, Nakao Building, 1-29-8 Komagome, Toshima-ku, Tokyo
Capital: 30 million yen
Business Activities: Directly operated “Bull Pulu” business‧ franchise business
