“Disney” is launching its major shopping event, “Disney THE MARKET 2026 at JR Kyoto Isetan”!

The event will be held from September 16 to October 5, 2026, at the Event Hall on the 10th floor of JR Kyoto Isetan, featuring a wide variety of event-exclusive merchandise from “Disney,” “Pixar,” “Marvel,” and “Star Wars.”

*The images of merchandise and promotional items shown are from past events held at other venues. They may differ from what will be available at the Kyoto venue.

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“Disney THE MARKET 2026 at JR Kyoto Isetan” Details

“Disney THE MARKET 2026,” a major “Disney” shopping event, is coming to JR Kyoto Isetan!

From September 16, 2026 through October 5 at the JR Kyoto Isetan 10th-floor Event Hall, featuring a wide variety of event-exclusive merchandise themed around “stars” from “Disney,” “Pixar,” “Marvel,” and “Star Wars.”

Additionally, following the Kyoto venue, “Disney THE MARKET 2026” is scheduled to tour nationwide, including stops in Kagoshima and Aichi.

Merchandise from “Disney THE MARKET 2026 at JR Kyoto Isetan”

“Disney THE MARKET 2026” will feature a wide variety of event-exclusive merchandise and items!

Featured Items

Check out the featured items on the official website!

Merchandise lineup revealed on the official website

Many items have been revealed on the official website’s merchandise page. You can view the full lineup and prices on the official merchandise page below.

“Mini Cosplay Charms” Available for Early Purchase at the Kyoto Venue

“Mini Cos Charm,” a collection of mini-sized costumes, now features “Mickey & Friends” and “Frozen” are now available!

They will be available for pre-release starting September 16, 2026, at “Disney THE MARKET 2026 at JR Kyoto Isetan.”

Each set comes with a hanger, stand, and keychain, offering a 2-way design that lets you carry them with the keychain or display them on the stand. They’re released as blind boxes, so you’ll have to open them to find out which costume you get!

*Prices are manufacturer’s suggested retail prices.

Scenes from other venues of “Disney THE MARKET 2026”

Here are shows scenes from other venues (past events) of “Disney THE MARKET 2026,” including the venues and merchandise. Some content may differ from the Kyoto venue.

*The images below show scenes from other venues at past events. Content may differ from the Kyoto venue.

© Disney © Disney/Pixar ©DISNEY. Based on the “Winnie the Pooh” works by A.A. Milne and E.H. Shepard.

“Disney THE MARKET 2026” Giveaways

“Disney THE MARKET 2026” will offer promotional items as purchase incentives.

*The promotional items listed below are from previous events held at different venues. Items at the Kyoto venue may differ.

Disney THE MARKET 2026 Limited Edition Double-Layer Card

For every 3,000 yen (tax included) you spend, you’ll receive a “Disney THE MARKET 2026 Limited Edition Double-Layer Card” where an illustration appears when you peel off the sticker! The card’s design is random.

*Limit of 5 per transaction. *First 1,600 per day. *Designs cannot be selected. *Receipts are valid only on the day of purchase and cannot be combined. *Some items are excluded from the purchase amount calculation.

Disney Fan Collaboration Event – Disney THE MARKET Exclusive Message Card

Bring the “Giveaway Voucher” included with *Disney Fan* magazine, make a purchase at the venue, and hand in the voucher at the giveaway counter to receive a “Disney THE MARKET Exclusive Message Card”! Featuring a limited-edition design based on the cover art of *Disney Fan*!

*Limited to the first 300 copies; offer ends when supplies run out. *Designs are subject to change. *E-books are not eligible.

Shop & Enter to Win! Gift Campaign

We’ll hold a drawing to give away tickets to customers who spend 10,000 yen or more (tax included)! Prizes include a pair of tickets to “High School Musical 20th Anniversary: The Festival” and a pair of tickets to “Disney on Ice”!

*The number of winners and the entry period vary by venue. Please check the entry page for details.

First-come, first-served – “Toy Story 5” stickers and fans

During the event period, we’ll be giving away stickers and fans featuring the latest installment in the series, *Toy Story 5*, at each venue!

© Disney/Pixar

*Available while supplies last.

“Disney THE MARKET 2026 at JR Kyoto Isetan” starts September 16!

Frequently Asked Questions about “Disney THE MARKET 2026 at JR Kyoto Isetan”

When will “Disney THE MARKET 2026 at JR Kyoto Isetan” take place?

It will be held from September 16 to October 5, 2026. The event ends at 6:00 p.m. on the final day.

Where is the venue?

The venue is the Event Hall on the 10th floor of JR Kyoto Isetan (Higashi-Shiokoji-cho, Shimogyo-ku, Kyoto City, Kyoto Prefecture).

Where can I check the merchandise lineup?

Since there are many items and the lineup is updated regularly, please check the merchandise page on the official website (https://dtm-official.jp/goods/).

Can I buy the “Mini Cos Charm” at the Kyoto venue?

The “Mini Cos Charm – Mickey & Friends” (5 varieties) and “Mini Cos Charm – Frozen” (5 varieties) will be available for pre-release at the Kyoto venue starting September 16, 2026. The price is 1,980 yen (tax included) per piece, or 9,900 yen (tax included) per box set (5 pieces), with general release scheduled for October 24, 2026.

Are the promotional items the same at the Kyoto venue?

The promotional items featured in this article are from past events held at other venues. Please check the venue information page on the official website for details on the promotional items at the Kyoto venue.

Where will the event be held after the Kyoto venue?

After the Kyoto venue, the event is scheduled to tour nationwide, including Kagoshima and Aichi.

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Please check the official website for details.
*Please note that the information in this article may be out of date, so please check the official website for the latest details.

© Disney © Disney/Pixar © 2026 MARVEL © &™ Lucasfilm Ltd.