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Duel Masters × 7-Eleven: Limited-Edition Clear Cards to Be Given Away Starting October 15!

A 7-Eleven campaign commemorating the 25th anniversary of “Duel Masters” will run from 10:00 a.m. on October 15, 2026, through October 28. Customers who purchase two eligible ice cream items at once will receive one original clear card. The clear cards feature the trump creature cards of the protagonists from each generation and the 25th-anniversary key visual, for a total of five designs. They are available in limited quantities—the first 15 cards per store.

Convenience Store

Hololive × Lawson: Halloween & Fall Fashion Collaboration Starts October 13!

A “Hololive Production” campaign will begin at 7:00 a.m. on October 13, 2026, at Lawson, featuring Ayame Hyakki, Okayu Nekomata, Pekora Usada, Noel Shirogane, Raden Juu-Futei, and Vivy Kirara will appear in illustrations featuring Halloween costumes and fall outfits. We’ll introduce the clear files and charms available with the purchase of eligible products, as well as acrylic stands and pin badges sold in-store, the “Autumn Enjoyment Set” available for reservation via @Loppi, and the collaboration decorations at the Shibuya Dogenzaka Upper Store.

Convenience Store

Sanrio × 7-Eleven Nationwide Small Item Case Giveaway Starts October 8!

A campaign offering original Sanrio character accessory cases will be held at 7-Eleven stores nationwide starting at 10:00 a.m. on October 8, 2026! When you purchase three eligible gummy candies or other candies at once (any combination), you’ll receive one original accessory case from a selection of five designs: Hello Kitty, Pompompurin, Cinnamoroll, Pocchacco, and Kuromi.

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“20th Century Electric Catalog” Lawson Exclusive Merchandise—On Sale October 13!

Lawson original merchandise featuring newly drawn illustrations from the TV anime “20th Century Electric Catalog: Eureka, Eureka,” produced by Kyoto Animation, will go on sale starting October 13, 2026, via @Loppi, HMV, and at Lawson stores. Puzzle-style acrylic keychains featuring Kihachi Sakamoto, Inako Momokawa, and Yosuke Mitsuzoe, as well as A3 tapestries and acrylic stands, will be available, and scene-based photo cards are currently on sale at in-store multi-function copiers.

Convenience Store

“Aikatsu!” Encore Card Giveaway at 7-Eleven Starts October 8!

A nationwide campaign featuring the anime “Aikatsu!,” based on the Data Carddass series published by Bandai, and 7-Eleven will run from 10:00 a.m. on October 8, 2026, through October 21. Customers who purchase three eligible snacks at once will receive one set of the original “Aikatsu! Encore Card/Sticker Index” set. The lineup features a total of six card designs, each featuring dresses perfect for the pre-Halloween season, such as “Girly Devil” and “Monster Cat.”

Convenience Store

Korashō × Lawson: Chocolat Plump Stickers—Available Starting October 6!

The “Korashō ♡ Chocolat Campaign,” a collaboration between Shinkenzemi’s Korashō and Meiji Milk Chocolate’s 100th anniversary, will be held at Lawson stores nationwide starting October 6, 2026. When you purchase three eligible Meiji snacks, you’ll receive one of four original puffy stickers—featuring a design of Korashō transformed into chocolate—on a first-come, first-served basis while supplies last.

Convenience Store

The “Freiren of the Funeral” × “Seven Nationwide” Collaboration Campaign Is Now Underway and a Big Hit!

A collaboration campaign between the TV anime *Freiren: The Funeral* and 7-Eleven will take place nationwide starting at 10:00 a.m. on September 24, 2026. Buy two eligible ice cream treats at once, and you’ll receive one clear stand of your choice from a set of four designs featuring Freiren and her friends holding ice cream!

Convenience Store

mojojojo: Lawson Exclusive Charms and Merchandise Available Starting September 29!

A campaign featuring the plush toy brand “mojojojo” and Lawson will begin on September 29, 2026. In addition to four types of original charms available with the purchase of any two eligible snacks, the campaign will feature six different initiatives, including a milk candy gift set, in-store merchandise, pre-orders exclusive to @Loppi and HMV, and Lawson Print.

Convenience Store

L’Arc~en~Ciel × Lawson: Collaboration Starts September 22!

The “L’APPY L’AWSON” campaign, commemorating L’Arc-en-Ciel’s 35th anniversary, will begin at 7:00 a.m. on September 22, 2026, at Lawson stores nationwide. Highlights include a set of six original clear files available with the purchase of three eligible snacks, a 900-yen entertainment lottery, and the Luciel-chan room light, which will go on sale sequentially starting September 18.